G
Gerard R. Butters
Researcher at Princeton University
Publications - 3
Citations - 1050
Gerard R. Butters is an academic researcher from Princeton University. The author has contributed to research in topics: Informative advertising & Limit price. The author has an hindex of 3, co-authored 3 publications receiving 1010 citations.
Papers
More filters
Journal ArticleDOI
Equilibrium Distributions of Sales and Advertising Prices
TL;DR: In this paper, the authors focus on the formulation of equilibrium distributions of sales and advertising prices and develop a model in which sellers have constant average cost curves; approach to prove assumptions on consumer preferences; description of the basic model of consumer pricing.
Journal ArticleDOI
Market allocation through search: Equilibrium adjustment and price dispersion: Comment
Book ChapterDOI
Equilibrium Distributions of Sales and Advertising Prices
TL;DR: In this paper, the authors present a model in which sellers have constant average cost curves, buyers are transient and buy one unit each in a single purchase, and the only possible information flow is through advertising.