Fair share

Publish or Perish

Age Discrimination In Employment Act

Overwhelmed by the use of social media in augmenting human interactions, researchers have developed special interest in understanding the use of social media in developing strong and customized relationships with customers. In line with this, the current study aims to explore the impact of social media on purchasing behavior with mediating effect of customer relationship. The findings indicate that majority of the respondents use social media for purchasing purpose and there is a positive relation between social media and customer relationship, as well as social media and purchasing behavior, with customer relationships fully mediating and enhancing the relationship between social media and purchasing behavior. It has been also found that the majority of the respondents use social media for purchasing purposes. This study offers new insights into the conceptual development and understanding of social media in enhancing customer relationships and affecting purchasing behavior. The study acts as a s...

Social Media and Purchasing Behavior: A Study of the Mediating Effect of Customer Relationships

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https://ro.uow.edu.au/cgi/viewcontent.cgi?article=5782&context=theses

Understanding the change processes resulting from accreditation of colleges in Saudi Arabia

Sarojini Naidu Government Girls Post Graduate (Autonomous) College, popularly known as Nutan College, is considered as a paradigm of creativity, harbinger of change and a nodal agency for quality sustenance. The College has been a forerunner to venture semester system, comprehensive continuous evaluation, non-traditional methods of teaching & learning, inculcation of value system, personality development, career counseling and a fine tuned Tutor Guardian Cell (Mentor’s Club). Thanks to the Nutan fraternity and a galaxy of our graduates who transformed our tiny strides into a great success. It was even more reinforcing and rewarding to all of us when the state government decided to implement these initiatives at the state level.The preparation of SSR paved way to identify our short falls and we accepted it as an opportunity to work upon and transmute these into real strength. Over the years, the College has exercised the power of autonomy, to the extent allowed by the regulating body, to marginally update the curriculum. The students are permitted to view their valued answer books after declaration of results. ICT has been integrated in teaching, learning and the internet facility has been strengthened and supplemented with Wi-Fi. The academic departments have entered into collaboration and memorandum of understanding with other institutes. The faculty has been recognized and awarded at state and national level. The College has developed a plan for next one decade in the name of VISION 2025. Feedback from students on teachers has been restructured and from teachers on principal has been introduced for the first time Interdisciplinary research work is being promoted, physical infrastructure has been augmented, teachers are using satellite communication for teaching, learning. Consultancy has been initiated and community linked extension activities are being given priority. The students have been given an opportunity for getting experience of real work situation through JOPW.But the quest for excellence is a process that never ends. The pursuit of quality enhancement must go on. We understand one cannot afford to sit upon one’s laurels. The present report is a humble submission of information pertaining to our College for assessment and accreditation. It is not a more plethora of achievements; rather, it is revelation of a path we have adhered to. Let us invite you to reel through the pages and be a part of our legacy. Dr H.K. Garg, Coordinator IQAC & NAAC.

HK Garg

Papers

Self Study Report