In 1974 an article appeared in Science magazine with the dry-sounding title “Judgment Under Uncertainty: Heuristics and Biases” by a pair of psychologists who were not well known outside their discipline of decision theory. In it Amos Tversky and Daniel Kahneman introduced the world to Prospect Theory, which mapped out how humans actually behave when faced with decisions about gains and losses, in contrast to how economists assumed that people behave. Prospect Theory turned Economics on its head by demonstrating through a series of ingenious experiments that people are much more concerned with losses than they are with gains, and that framing a choice from one perspective or the other will result in decisions that are exactly the opposite of each other, even if the outcomes are monetarily the same. Prospect Theory led cognitive psychology in a new direction that began to uncover other human biases in thinking that are probably not learned but are part of our brain’s wiring.

Thinking fast and slow.

Many current neurophysiological, psychophysical, and psychological approaches to vision rest on the idea that when we see, the brain produces an internal representation of the world. The activation of this internal representation is assumed to give rise to the experience of seeing. The problem with this kind of approach is that it leaves unexplained how the existence of such a detailed internal representation might produce visual consciousness. An alternative proposal is made here. We propose that seeing is a way of acting. It is a particular way of exploring the environment. Activity in internal representations does not generate the experience of seeing. The outside world serves as its own, external, representation. The experience of seeing occurs when the organism masters what we call the governing laws of sensorimotor contingency. The advantage of this approach is that it provides a natural and principled way of accounting for visual consciousness, and for the differences in the perceived quality of sensory experience in the different sensory modalities. Several lines of empirical evidence are brought forward in support of the theory, in particular: evidence from experiments in sensorimotor adaptation, visual \"filling in,\" visual stability despite eye movements, change blindness, sensory substitution, and color perception.

A sensorimotor account of vision and visual consciousness-Authors' Response-Acting out our sensory experience

The Visual Display of Quantitative Information

http://jhenderson.org/vclab/PDF_Pubs/Henderson_TICS_2003.pdf

Human gaze control during real-world scene perception

A Descriptive Study

In written and spoken communications, figures of speech (e.g., metaphors and synecdoche) are often used as an aid to help convey abstract or less tangible concepts. However, the benefits of using rhetorical illustrations or embellishments in visualization have so far been inconclusive. In this work, we report an empirical study to evaluate hypotheses that visual embellishments may aid memorization, visual search and concept comprehension. One major departure from related experiments in the literature is that we make use of a dual-task methodology in our experiment. This design offers an abstraction of typical situations where viewers do not have their full attention focused on visualization (e.g., in meetings and lectures). The secondary task introduces “divided attention”, and makes the effects of visual embellishments more observable. In addition, it also serves as additional masking in memory-based trials. The results of this study show that visual embellishments can help participants better remember the information depicted in visualization. On the other hand, visual embellishments can have a negative impact on the speed of visual search. The results show a complex pattern as to the benefits of visual embellishments in helping participants grasp key concepts from visualization.

/pdf/an-empirical-study-on-using-visual-embellishments-in-1qj0ogimsx.pdf

An Empirical Study on Using Visual Embellishments in Visualization

When orienting attention, inhibition mechanisms prevent the return of attention to previously examined stimuli. This inhibition of the return of attention (IOR) has been shown to be associated additively with location- and object-based representations. That is, when static objects are attended, IOR is associated with both the object and the location cued, and hence IOR is larger than when only spatial location is attended. Recently McAuliffe, Pratt, and O’Donnell (2001) failed to observe such additive effects except under a narrow set of conditions (at short cue-target intervals and using mixed blocks in which object- and pure location-based effects were probed in the same display). The present study shows that additive IOR effects are observed under conditions that violate all of these boundary conditions. The results also show that IOR is modulated by internal structural properties of objects. These findings are consistent with the hypothesis that IOR operates over functionally independent objectand location-based frames of reference.

/pdf/inhibition-of-return-for-objects-and-locations-in-static-45ca65ai39.pdf

Inhibition of return for objects and locations in static displays.

Over 30 years of research using Posner’s spatial cueing paradigm has shown that selective attention operates on representations of spatial locations, leading to space-based theories of attention. Manipulations of stimuli and methods have shown this paradigm to be sensitive to several types of object-based representations—providing evidence for theories incorporating object-based attentional selection. This paper critically evaluates the evidence demanding object-based explanations that go beyond positing spatial representations alone, with an emphasis on identifying and interpreting successes and failures in obtaining object-based cueing effects. This overview of current evidence is used to generate hypotheses regarding critical factors in the emergence and influence of object representations—their generation, strength, and maintenance—in the modulation of object-based facilitatory and inhibitory cueing effects.

/pdf/successes-and-failures-in-producing-attentional-object-based-yhah23x6uj.pdf

Successes and failures in producing attentional object-based cueing effects

The current studies examined the effect of aesthetic appeal on performance. According to one hypothesis, appeal would lead to overall decrements or enhancements in performance [e.g. Sonderegger & Sauer, (Applied Ergonomics, 41, 403–410, 2010)]. Alternatively, appeal might influence performance only in problem situations, such as when the task is difficult [e.g. Norman, (2004)]. The predictions of these hypotheses were examined in the context of an icon search-and-localisation task. Icons were used because they are well-defined stimuli and pervasive to modern everyday life. When search was made difficult using visually complex stimuli (Experiment 1), or abstract and unfamiliar stimuli (Experiment 2), icons that were appealing were found more quickly than their unappealing counterparts. These findings show that in a low-level visual processing task, with demand characteristics related to appeal eliminated, appeal can influence performance, especially under duress.

Electronic supplementary material
The online version of this article (doi:10.3758/s13423-014-0794-z) contains supplementary material, which is available to authorized users.

/pdf/when-the-going-gets-tough-the-beautiful-get-going-aesthetic-2z4e3hynd5.pdf

When the going gets tough the beautiful get going: aesthetic appeal facilitates task performance.

This article examines how the human visual system represents the shapes of 3-dimensional (3D) objects. One long-standing hypothesis is that object shapes are represented in terms of volumetric component parts and their spatial configuration. This hypothesis is examined in 3 experiments using a whole-part matching paradigm in which participants match object parts to whole novel 3D object shapes. Experiments 1 and 2, consistent with volumetric image segmentation, show that whole-part matching is faster for volumetric component parts than for either open or closed nonvolumetric regions of edge contour. However, the results of Experiment 3 show that an equivalent advantage is found for bounded regions of edge contour that correspond to object surfaces. The results are interpreted in terms of a surface-based model of 3D shape representation, which proposes edge-bounded 2-dimensional polygons as basic primitives of surface shape.

Irene Reppa

Papers

An Empirical Study on Using Visual Embellishments in Visualization

Inhibition of return for objects and locations in static displays.

Successes and failures in producing attentional object-based cueing effects

When the going gets tough the beautiful get going: aesthetic appeal facilitates task performance.

The structure of three-dimensional object representations in human vision: evidence from whole-part matching.