Thematic analysis is a poorly demarcated, rarely acknowledged, yet widely used qualitative analytic method within psychology. In this paper, we argue that it offers an accessible and theoretically flexible approach to analysing qualitative data. We outline what thematic analysis is, locating it in relation to other qualitative analytic methods that search for themes or patterns, and in relation to different epistemological and ontological positions. We then provide clear guidelines to those wanting to start thematic analysis, or conduct it in a more deliberate and rigorous way, and consider potential pitfalls in conducting thematic analysis. Finally, we outline the disadvantages and advantages of thematic analysis. We conclude by advocating thematic analysis as a useful and flexible method for qualitative research in and beyond psychology.

Using thematic analysis in psychology

How to Do Things With Words

Interpretative phenomenological analysis (IPA) is an increasingly popular approach to qualitative inquiry. This handy text covers its theoretical foundations and provides a detailed guide to conducting IPA research.

Extended worked examples from the authors' own studies in health, sexuality, psychological distress and identity illustrate the breadth and depth of IPA research.

Each of the chapters also offers a guide to other good exemplars of IPA research in the designated area. The final section of the book considers how IPA connects with other contemporary qualitative approaches like discourse and narrative analysis and how it addresses issues to do with validity. The book is written in an accessible style and will be extremely useful to students and researchers in psychology and related disciplines in the health and social sciences.

Interpretative Phenomenological Analysis: Theory, Method and Research

Part I. Experimental Studies: 2. Experiment in psychology 3. Experiments on perceiving III Experiments on imaging 4-8. Experiments on remembering: (a) The method of description (b) The method of repeated reproduction (c) The method of picture writing (d) The method of serial reproduction (e) The method of serial reproduction picture material 9. Perceiving, recognizing, remembering 10. A theory of remembering 11. Images and their functions 12. Meaning Part II. Remembering as a Study in Social Psychology: 13. Social psychology 14. Social psychology and the matter of recall 15. Social psychology and the manner of recall 16. Conventionalism 17. The notion of a collective unconscious 18. The basis of social recall 19. A summary and some conclusions.

Remembering. A Study in Experimental and Social Psychology, Cambridge (University Press) 1964.

We may not be able to make you love reading, but archaeology of knowledge will lead you to love reading starting from now. Book is the window to open the new world. The world that you want is in the better stage and level. World will always guide you to even the prestige stage of the life. You know, this is some of how reading will give you the kindness. In this case, more books you read more knowledge you know, but it can mean also the bore is full.

The archaeology of knowledge

`Potter and Wetherell have genuinely presented us with a different way of working in social psychology. The book's clarity means that it has the power to influence a lot of people ill-at-ease with traditional social psychology but unimpressed with (or simply bewildered by) other alternatives on offer. It could rescue social psychology from the sterility of the laboratory and its traditional mentalism' - Charles Antaki, The Times Higher Education Supplement 
This book is the first systematic and accessible introduction to the theory and application of discourse analysis within the field of social psychology. 
Discourse and Social Psychology includes chapters on the theoretical roots of discourse analysis in linguistic philosophy, ethnomethodology and semiotics and an overview on the perspectives of discourse analysis and its utility in studying attitudes. Five substantive chapters are concerned with the key concepts of social psychology. Finally, the authors identify future research directions and present an exhaustive bibliography of all relevant literature. 
The authors draw on a wide range of examples from written and spoken discourse and avoid jargon at all times, even when introducing complex theoretical issues.

Discourse and Social Psychology: Beyond Attitudes and Behaviour

Discursive Psychology

Introduction Social Studies of Science Ethnomethodology and Conversation Analysis Semiology - Post-Structuralism - Postmodernism Discourse and Construction Interests and Category Entitlements Constructing Out-there-ness Working Up Representations Criticizing Facts

Representing Reality: Discourse, Rhetoric and Social Construction

The topics of race and racism are often treated narrowly in social psychological and other social scientific literature, usually being presented as subcategories of stereotyping or prejudice or attitudes. In this new book, Margaret Wetherell and Jonathan Potter extend their work on the use of discourse analysis in social science to cover racism and to include issues of social structure, power relations and ideology. Part 1 provides the theoretical framework within which representations of race can be studied, part 2 an empirical illustration from New Zealand of the arguments of part 1.

Jonathan Potter

Papers

Discourse and Social Psychology: Beyond Attitudes and Behaviour

Discursive Psychology

Representing Reality: Discourse, Rhetoric and Social Construction

Mapping the Language of Racism: Discourse and the Legitimation of Exploitation

Discourse and Social Psychology