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K

K. Lewis

Publications -  1
Citations -  96

K. Lewis is an academic researcher. The author has contributed to research in topics: Workbook & Syllabus. The author has an hindex of 1, co-authored 1 publications receiving 93 citations.

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International marketing strategy

Paul Fifield, +1 more
TL;DR: This is an updated edition of the popular workbook, written to match the latest syllabus, and has been written for students studying the "International Marketing Strategy" module in the CIM Diploma.