This article examines the nature of strategic communication, which is defined as the purposeful use of communication by an organization to fulfill its mission. Six relevant disciplines are involved in the development, implementation, and assessment of communications by organizations: management, marketing, public relations, technical communication, political communication, and information/social marketing campaigns. The nature of the term strategic is examined, and key aspects of communication are identified. This article is based, in part, on a panel discussion involving the journal's editors and international scholars at the International Communication Association in May 2005 in New York.

Defining Strategic Communication

Chatbot e-service and customer satisfaction regarding luxury brands

This article provides a taxonomy of, nomenclature for, and discussion of issues related to collaborative writing. The goal is to enhance its research, improve its application in academia and indust...

Building a Taxonomy and Nomenclature of Collaborative Writing to Improve Interdisciplinary Research and Practice

Kankaanranta, Anne ”Hej Seppo, could you pls comment on this!” – Internal Email Communication in Lingua Franca English in a Multinational Company Jyvaskyla: Centre for Applied Language Studies,University of Jyvaskyla, 2005, 459 p. ISBN 951-39-2320-7 Finnish Summary

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“Hej Seppo, Could You pls Comment on This!”—Internal Email Communication in Lingua Franca English in a Multinational Company:

This study explores social processes associated with e-mail overload, drawing on Sproull and Kiesler's first and second-order effects of communication technologies and Boden's theory of lamination....

Reconceptualizing E-Mail Overload:

The building blocks of effective messages letters and memos interpersonal communication reports job hunting.

Kitty O. Locker

Papers

Business and Administrative Communication