This research propose that it guide by the ministry of education Undergraduate teaching engineering and professional comprehensive reform spirit, with the new concept cooperation education, collaborative innovation, and common development , to break institute of professional disciplines and barriers, to build the school discipline professional cooperation, outside the school and enterprise cooperation new mechanism, to carry out mode for cultivation of diversified informationized innovative and entrepreneurial talents research and practice, to promote reform and innovation of personnel training mode, to cultivate the new thinking of information technology innovation entrepreneurship diverse talents.

Mode for Cultivation of Diversified Informationized Innovative and Entrepreneurial Talents Research and Practice

Based on problems analysis and research in the course of experimental teaching of economic management,the basic framework and the assessment method of the "five,three,one" experimental teaching mode was designed,and the idea was presented that experimental teaching should focus on all aspects of students' ability.On this basis,the software and hardware conditions and further measures to realize the "five,three,one" experimental teaching mode were finally proposed.The proposed teaching mode used achieved good results in the past 5 years of training practice.

The Experimental Teaching Mode for the Cultivation of Economics and Management Talents

From the aspect of the current situation of entrepreneurship cultivation for higher logistics management major students, this paper describes issues in the entrepreneurship cultivation mode and achievements in practical reform with the characteristics of local application Undergraduate. It sorts out the basic ideas of entrepreneurship cultivation mode reform in local application Undergraduate. This paper gives a detailed explanation from the entrepreneurship cultivation programs, vocational qualification certificate, certification teaching staff, and teaching contents. Finally, in the implementation of the “course and card integration” which is the representative of the personnel training reform, the paper gives mode additional recommendations. Keywords—local applied undergraduate; entrepreneurship cultivation mode; class and card integration I. ANALYSIS ON THE PRESENT SITUATION OF LOGISTICS MANAGEMENT AND LOGISTICS INDUSTRY Logistics management is a new emerging professional major in the economics and management theory. Both qualitative and quantitative analysis methods are required. The technology is based on system engineering. The goal is training applied talents and it is a very practical professional. China's logistics development is very fast. There is a huge entrepreneurial space and great demand for applied talents. It is estimated that in 2014, total social logistics costs accounted for GDP the ratio of 18.9%, which is two times higher than in developed countries. It means each one percentage point lower this ratio is equivalent to the creation of the economic value of RMB300 billion. Each 6 percentage point increase in the logistics industry can drive the increase of one percentage point of service industry. At present, China's logistics industry employees are about 20 million. Each one percentage point increase in the logistics industry can add 100000 jobs. Therefore, under this larger context, it is in line with the development of the country strategy and school talent to research logistics management professional applications talents based with entrepreneurial orientation. To logistics management of Chongqing university of arts and sciences , it has important practical significance in fostering further promotion on professional teaching reform, improving entrepreneurial training program and applied talents, and improving their employment and entrepreneurship. And it also has an important demonstration effect for the reform of training mode and path of logistics talents in university and in china. II. ANALYSIS ON THE PRESENT SITUATION OF ENTREPRENEURSHIP EDUCATION In China, the number of college graduates is increasing in recent years, which let graduates in universities are facing severe employment pressures. To reduce the employment pressure, the government, universities and communities encourage students to start their own business. The "entrepreneurship" has become an important policy to solve the employment problems of college students. Entrepreneurship education is a new trend in the development of the reform on higher education in China. The Ministry of education in August 2012 also issued "general undergraduate school entrepreneurship education teaching basic requirements" document. It not only further clarifies the direction of entrepreneurship education, but also provides a new topic with the applied undergraduate colleges entrepreneurship education and curriculum integration. In recent years, Logistics Management application-oriented is under a state of vigorous development. It needs deep rational thinking to the mode of entrepreneurship education and logistics professional education. Entrepreneurship education is currently the new concept of higher education, rather than education mode. Entrepreneurship education goal is consistent with professional education that is to cultivate high-quality talents with innovative spirit and practical ability. Therefore in higher education there is a big intersection, and interact, complement each other. At present, the research about the logistics discipline of entrepreneurship education is rarely in China. With the interdisciplinary characteristics of logistics discipline practice, Hu Yunfeng (2011) studied entrepreneurship education system of professional logistics management from the aspects of the construction of practical teaching system, system construction of ideological education, professional logistics management entrepreneurship education system. He advocated "learning" and "doing" as the main contents of the logistics discipline of entrepreneurship education. Ren Lifang (2012) explored the entrepreneurship education mode of integration on logistics management professional employment education and entrepreneurship education, and further put forward the construction of "double type" entrepreneurship teachers. On the one hand, it strengthened the cultivation of teachers’ professional logistics management, on the International Conference on Cultivating Undergraduate Entrepreneurship and Management Engineering (CUEME 2015) © 2015. The authors Published by Atlantis Press 21 other hand it paid attention to attract entrepreneurs as parttime teachers. It also reduced students’ business risk and improves business confidence (Ren Lifang et al,2013). Yang Jun (2014) discussed how to make entrepreneurship education into higher vocational logistics professional theory and practice. Tang Xiaohong (2012) actively set up entrepreneurship courses, built a business platform and realized the implantation of entrepreneurship courses teaching. Zou Hualing (2010) put forward the entrepreneurship training into logistics professional training, and explored how to carry out the logistics specialty in Higher Vocational entrepreneurship training. Li Yiliang (2011) studied the cultivation of entrepreneurial students majoring in logistics management. Liu Xiaoming (2012) took logistics management as an example to explore the integration of entrepreneurship education and employment education curriculum system. Zhao Lindu (2013) pointed out the importance of entrepreneurship education not only lied in the fact that it is a process of lifelong learning, but also the driving force of entrepreneurship in China. But China's university graduates entrepreneurship ratio has been hovering around 2% which is far lower than the proportion in western developed countries up to 20% 30% of the college students. Therefore, an important breakthrough in how to guide and promote college students' entrepreneurship has become the reality of the problem to solve the difficult employment of college students. Study on the macro level is mainly from the perspective of college, society, government and so on. The contents are to discuss the entrepreneurship education, entrepreneurial environment and other issues. On the micro level the content is mostly for college students’ entrepreneurship education connotation, approach, mode, entrepreneurship education and employment, entrepreneurship education curriculum design, entrepreneurship education evaluation system. It is rare on how to put the entrepreneurship education and professional education research literature fusion. The paper makes a tentative study on this issue based on Logistics Management Specialty in applied Higher College as an example. III. THE FUSION WAY OF ENTREPRENEURSHIP EDUCATION CONTENT AND LOGISTICS EDUCATION In general, scholars put forward different views from different perspectives and form a distinctive China logistics discipline of entrepreneurship education research. Logistics management is different in nature with other management majors. It is interdisciplinary, and has highly application technology. The graduates require strong practical abilities. Now the logistics industry in China is in the integration and development period. It provides a rare historical opportunity for the graduates in the field entrepreneurship. So graduates entrepreneurial spirit and practical ability have become important condition on logistics management teaching and graduates employment. The establishment and implementation of Entrepreneurship teaching system and teaching goals are the focus and difficulty of the current logistics professional teaching reform. The Target of applications Logistics personnel training is to cultivate and improve students' innovative spirit and practical ability, to strengthen the basic knowledge and practical skills and strive to cultivate high-quality talents with strong practical ability on logistics management planning and design. In the specific integration way of entrepreneurship education and professional education, the two should integrate from followings. A. The level of logistics professional curriculum theory There are a lot of logistics Management Specialty theoretical courses. We can penetrate entrepreneurship education ideas, methods and skills in theoretical courses, and focus on training in the following three areas of expertise entrepreneurial capacity. 1) the ability of setting up logistics enterprises The theory courses of applied logistics management include seven functions that are transport, storage and distribution etc. Theses professional content is necessarily with the logistics enterprise operation mode, organizational structure, business processes and related knowledge. For college students with entrepreneurship, logistics, transportation, delivery, distribution and other enterprises are likely to be a good choice of entrepreneurship. It is necessary to understand the knowledge and methods of risk aversion in the future business. 2)Improve logistics service ability The logistics industry is a typical production service industry. The customer relationship is complex because the upstream and downstream involve a large number of customers. Essential knowledge of customer service is important to engage in logistics industry and entrepreneurship. So it is necessary to let students master lo

Lipeng Feng

Papers

Study on Local Applied Undergraduate Logistics Management Entrepreneurship Cultivation