M
Manfred F. Maute
Researcher at York University
Publications - 1
Citations - 3
Manfred F. Maute is an academic researcher from York University. The author has contributed to research in topics: Customer retention & Share of wallet. The author has an hindex of 1, co-authored 1 publications receiving 2 citations.
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Journal ArticleDOI
Modeling The Effects Of Socio- Demographic, Psychographic And Relationship Characteristics On Share Of Wallet For Financial Services
Raymond T. Kong,Manfred F. Maute +1 more
TL;DR: In this article, the share of wallet (SOW) of a chequing account was negatively skewed and leptokurtic with a mean of 83.3% and a mean credit card SOW was 59.5%.