Showing papers by "Marc H. Bornstein published in 1980"

Chromatic information processing: Rate depends on stimulus location in the category and psychological complexity

Abstract: Colors are typically categorized, and color sensations can be conceived to lie on a continuum of psychological complexity from simple, sensations provoked by colors that fall near the centers of color categories and that convey predominately a single percept (like ‘blue’), to complex, sensations provoked by colors that fall near boundaries between color categories and that convey two percepts (like ‘blue-green’). In three experiments we assessed the effect of the location of colors in a category (their psychological complexity) on the rate at which observers identified and classified them. In Experiment 1, observers named category center colors faster than boundary colors. A subsidiary experiment with range-shifted stimuli showed that observers were not merely bisecting a stimulus continuum. In Experiment 2, observers classified a variety of category centers more rapidly than a variety of boundaries. In Experiment 3, observers who first practiced classifying color centers or boundaries as such later classified category centers faster than boundaries. A subsidiary experiment showed that this differential was not selective to particular response category labels. Neither Experiment 2 nor Experiment 3 showed any differential effect of visual field of presentation. The advantage of category center or simple over boundary or complex sensations in chromatic information processing is discussed in terms of the physiological sensitivity of the visual system to color.