Oscar Martín Martín

TL;DR: In this article, the authors propose a new, theory-driven and multidimensional conceptualization and operationalization of the Uppsala model for speed of internationalization, which is embedded in the main concepts of the original Uppala model.

TL;DR: In this article, the authors investigated the relationship between internationalization and export performance in a comprehensive model and provided empirical support for the interplay among the three internationalization constructs as well as for the influence of level of internationalization on export performance.

TL;DR: In this article, the authors investigate how subsidiary internal embeddedness, pertinent to innovation-developing activities, affects head-quarters involvement in the development process and how these two factors influence the impact and the importance of the innovation.

TL;DR: In this paper, the role of corporate headquarters in the process of innovation in multinational enterprises is investigated, and the performance implications of corporate HQ's involvement in the innovation process are investigated, as well as alternative perspectives related to the knowledge asymmetry between the potential participants in innovation processes.

TL;DR: A broad overview of the literature on the subject theme can be found in this paper, with three main objectives in mind: to highlight the complexities of international market selection or segmentation as a field of study and as a strategic decision by international firms.