P
Petra Mareŝová
Publications - 1
Citations - 31
Petra Mareŝová is an academic researcher. The author has an hindex of 1, co-authored 1 publications receiving 31 citations.
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Double-blind peer-reviewed proceedings part II of the International Scientific Conference Hradec Economic Days 2018 : January 30-31, 2018, Hradec Králové, Czech Republic
TL;DR: In this article, the authors focused on identification of current role of social media in public marketing and analyzed the Facebook pages of 13 regions of the Czech Republic and analyzed five blocks of Kietzmann's honeycomb framework: identity, conversation, sharing, presence, and reputation.