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Richard R. Shopmyer
Researcher at Durham University
Publications - 1
Citations - 103
Richard R. Shopmyer is an academic researcher from Durham University. The author has contributed to research in topics: User requirements document & Conjoint analysis. The author has an hindex of 1, co-authored 1 publications receiving 103 citations.
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Methods, systems, and computer program products for facilitating user choices among complex alternatives using conjoint analysis
TL;DR: In this paper, a utility calculation engine calculates the relative utility of each of the products or services to the user and presents output to the users, which indicates the relative utilities of each product or service, and then the user can then select the one that has the highest utility value for the user based on the calculated relative utility values.