On simulations in business education and research

This paper examines the perceived effectiveness of simulations in teaching international business. A survey of third and fourth year Canadian students who participated in a web-based international business simulation was conducted using a structured questionnaire. Factor analysis was used to understand the underlying relationships in the resulting data. The study finds that, compared to traditional approaches, e.g., textbooks and cases, students viewed the simulation as a more effective learning tool. The game stimulated interest and participation among students and was effective in fostering teamwork. The simulation was also viewed as being effective in providing students with an appreciation of the international context and complexity of cross-national decision-making.

Perceived Effectiveness of Simulations in International Business Pedagogy: An Exploratory Analysis

Performance management is an important managerial tool that directs employees’ goals and behavior toward the organization’s strategic goals. This article focuses on simulation-based training in performance management systems. The simulation developed at the School of Business Administration of the College of Management in Israel is based on a typical life insurance firm. It is designed to promote understanding of the process of performance management. The simulation involves assessing performance of supervisors using multirater assessment and an organizational Balanced Scorecard. Student feedback showed that the simulation significantly enhanced the effectiveness of the performance-management teaching program.

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The Use of Simulation to Improve the Effectiveness of Training in Performance Management

Background. Despite the increasing use of business simulation games in management education little is known about their effectiveness as learning tools.Aim. The aims of this study were to assess th...

The Impact of International Business Strategy Simulation Games on Student Engagement

"Caught up in the international experientialism found at the 1990 ABSEL Conference in Honolulu, we developed an extended role play for use in an international marketing course. Unlike most existing international simulation games, the role play does not emphasize issues such as transportation, tariffs, pricing, or exchange rates. Unlike most negotiation exercises, the role play does is not intended to eventuate in a contractual relationship. Instead, the role play is designed to emphasize the familiarize ion stage of negotiations, and to demonstrate that the typical â€œget down to businessâ€ approach taken by Americans will lead to frustration. In ABSEL, as in nearly every other area of business related academe. We have consistently heard the admonition to internationalize. However, before the 1990 conference, ABSEL has stressed international issues only sporadically. Many of these efforts were due directly to Dan Brenenstuhl, either through his own work (Brenenstuhl 1977, 1981; Brenenstuhl and Raveed 1978, 1979) or through other presenters on pane Is which he developed (Brenenstuhl et al. 1983; Burden 1981: Maier 1981; Raveed 1981; Rue 1981). A reasonably systematic: search of the ABSEL. Proceedings finds only a few papers on international experiential learning and gaming (Axe 1989; Basuray and Blythe 1981; Bissada and King 1984; Connolly et al. 1978; Ehram 1982; Elliott 1978; Govahi and Ward 1984: Jolly and Fairhurst 1986: Kidron 1974; Murray 1981; Snyder and Jursa 1982; Tansuhaj and Gentry 1988; Williams Popp, and Muhs 1978). Last year, the dam broke, with presentations on international games (Hamm, Cabaniss, and Deaton 1990; Palia et al. 1990), international experiential exercises (Brislin 1990; Golden and Smith 1990; Graf and Hemmasi 1990; Hopkins 1990: Yuen and Lint 1990). as well as a workshop on Japanese marketing (Das 1990). Given the tradition among ABSELers of stealing ideas at one conference, modifying them for their classes, and then writing them tip for the next yearâ€™s conference, it is not unlikely that this yearâ€™s conference will also see a large number of papers with an international focus. Certainly this paper fits that script. We discuss an attempt to use an extended role play in an international marketing class in order to have the students experience notions such as collectivism/individualism, differing tine orientations, different definitions of in-groups and out-groups, differing tolerances For power distances between superiors and subordinates, low context versus high context cultures the reliance on oneâ€™s word is opposed to a written contract, and different expectations in terms of equity and/or equality. All of these issues had been discussed in lectures with the use of vivid examples, but. without great impact. For example, few of the students were able to incorporate cogent discussion of such variables into case analysis dealing with the introduction of a new product or a direct sales approach into Latin cultures The specific intention was to simulate actual early negotiations between Japanese and Americans through the use of structured role plays. The students playing the .Japanese negotiators had to adhere to structured roles that were â€œforeignâ€™ to them. Students playing the roles of members of the American firms essentially played themselves , and became frustrated by the delaying tactics of the Japanese "

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Negame: A Cross-Cultural Role Play to Introduce Students to the Familiarization Stage of Negotiations

This study reports on the feasibility of adding international business to the business core by using a multinational business simulation game in the capstone policy course. The simulation game is not intended to replace an introductory course or substitute for other approaches. It is intended to provide a minimal introduction where none currently exists and perhaps to aid in overcoming the inertia with regard to relevant curriculum changes that are needed to comply with American Assembly of Collegiate Schools of Business (AACSB) guidelines.

https://link.springer.com/content/pdf/10.1057%2Fpalgrave.jibs.8490478.pdf

Ronald D. Klein

Papers

Adding International Business to the Core Program via the Simulation Game