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Seungwon “Shawn” Lee

Researcher at George Mason University

Publications -  20
Citations -  272

Seungwon “Shawn” Lee is an academic researcher from George Mason University. The author has contributed to research in topics: Event (relativity) & Social media. The author has an hindex of 9, co-authored 20 publications receiving 224 citations.

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Destination South Africa: comparing global sports mega-events and recurring localised sports events in South Africa for tourism and economic development.

TL;DR: In this paper, the authors examine the comparative value of sport mega-events such as the 2010 FIFA (Federation Internationale de Football Association) World Cup of soccer held in South Africa and recurring sporting events (SPEs) such as Comrades Marathon held each year in KwaZulu-Natal Province, South Africa.
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To Tweet or Not To Tweet: An Exploratory Study of Meeting Professionals’ Attitudes Toward Applying Social Media for Meeting Sessions

TL;DR: In this paper, the authors examined meeting industry professionals' perceptions of social media, including Twitter and Facebook, as a part of meeting functions, and measured the impact of key demographic and psychographic factors on meeting professionals' attitudes toward social media and discussed the similarities and differences in those attitudes among different categories of meeting professionals.
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The current and future impacts of the 2007-2009 economic recession on the festival and event industry

TL;DR: In this paper, the impact of the global financial crisis during 2007-2009 on the festival and event industry is analyzed and analyzed. And the authors identify critical impacts upon the industry as a result of this crisis and identify strategies to help members of the industry positively advance in the future.
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Understanding the Role of Local Food in the Meeting Industry: An Exploratory Study of Meeting Planners' Perception of Local Food in Sustainable Meeting Planning

TL;DR: In this paper, a fact-finding article explores the viability of sourcing local food to the meeting industry through an investigation of current meeting planning priorities and sustainability values, and the results show that there is a viable demand by meeting planners for locally sourced food, that meeting planners have the contractual flexibility on food selection, and that meeting attendees are willing to pay a price-premium for local products.
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Sports Stadiums as Meeting and Corporate/Social Event Venues: A Perspective From Meeting/Event Planners and Sport Facility Administrators

TL;DR: In this paper, the authors investigated the perceptions of meeting/event planners (buyers) and sport facility administrators (sellers) to identify and compare their perceived quality of professional sport stadiums as a meeting and corporate/social event venue.