Mobile apps have been an indispensable part in our daily life. However, there exist many potentially harmful apps that may exploit users' privacy data, e.g., collecting the user's information or sending messages in the background. Keeping these undesired apps away from the market is an ongoing challenge. While existing work provides techniques to determine what apps do, e.g., leaking information, little work has been done to answer, are the apps' behaviors compatible with the intentions reflected by the app's UI? In this work, we explore the synergistic cooperation of deep learning and program analysis as the first step to address this challenge. Specifically, we focus on the UI widgets that respond to user interactions and examine whether the intentions reflected by their UIs justify their permission uses. We present DeepIntent, a framework that uses novel deep icon-behavior learning to learn an icon-behavior model from a large number of popular apps and detect intention-behavior discrepancies. In particular, DeepIntent provides program analysis techniques to associate the intentions (i.e., icons and contextual texts) with UI widgets' program behaviors, and infer the labels (i.e., permission uses) for the UI widgets based on the program behaviors, enabling the construction of a large-scale high-quality training dataset. Based on the results of the static analysis, DeepIntent uses deep learning techniques that jointly model icons and their contextual texts to learn an icon-behavior model, and detects intention-behavior discrepancies by computing the outlier scores based on the learned model. We evaluate DeepIntent on a large-scale dataset (9,891 benign apps and 16,262 malicious apps). With 80% of the benign apps for training and the remaining for evaluation, DeepIntent detects discrepancies with AUC scores 0.8656 and 0.8839 on benign apps and malicious apps, achieving 39.9% and 26.1% relative improvements over the state-of-the-art approaches.

DeepIntent: Deep Icon-Behavior Learning for Detecting Intention-Behavior Discrepancy in Mobile Apps

Social media like Twitter have become very popular in recent decades Hashtags are new kind of metadata which make non-structured tweets into searchable semistructured content There are varied previous methods which recommend hashtags for new tweets However, to the best of our knowledge, there is no previous word that uses BERT embedding for this purpose In this paper, we propose a new method called EmHash that uses neural network based on BERT embedding to recommend new hashtags for each tweet Unlike other word embeddings, BERT embedding constructs different vectors for the same word in different contexts Emhash succeeded in outperforming three methods LDA, SVM, and TTM with respect to recall measure

EmHash: Hashtag Recommendation using Neural Network based on BERT Embedding

Recommending hashtags for micro-videos is a challenging task due to the following two reasons: 1) micro-video is a unity of multi-modalities, including the visual, acoustic, and textual modalities. Therefore, how to effectively extract features from multi-modalities and utilize them to express the micro-video is of great significance; 2) micro-videos usually include moods and feelings, which may provide crucial cues for recommending proper hashtags. However, most of the existing works have not considered the sentiment of media data for hashtag recommendation. In this paper, the senTiment enhanced multi-mOdal Attentive haShtag recommendaTion (TOAST) model is proposed for micro-video hashtag recommendation. Different from previous hashtag recommendation models, which merely consider content features, sentiment features of modalities are further incorporated in TOAST to improve the recommendation performance of the sentiment hashtags (e.g., #funny, #sad). Specifically, the multi-modal content features and the multi-modal sentiment features are modeled by a content common space learning branch based on self-attention and a sentiment common space learning branch, respectively. Furthermore, the varying importance of the multi-modal sentiment and content features are dynamically captured via an attention neural network according to their consistency with the hashtag semantic embedding by an attention neural network. Extensive experiments on a real-world dataset have demonstrated the effectiveness of the proposed method compared with the baseline methods. Meanwhile, the findings from the experiments may provide new insight for future developments of micro-video hashtag recommendation.

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Sentiment Enhanced Multi-Modal Hashtag Recommendation for Micro-Videos

With the development of Web‐based social networks, many personalized tag recommendation approaches based on multi‐information have been proposed. Due to the differences in users' preferences, different users care about different kinds of information. In the meantime, different elements within each kind of information are differentially informative for user tagging behaviors. In this context, how to effectively integrate different elements and different information separately becomes a key part of tag recommendation. However, the existing methods ignore this key part. In order to address this problem, we propose a deep neural network for tag recommendation. Specifically, we model two important attentive aspects with a hierarchical attention model. For different user‐item pairs, the bottom layered attention network models the influence of different elements on the features representation of the information while the top layered attention network models the attentive scores of different information. To verify the effectiveness of the proposed method, we conduct extensive experiments on two real‐world data sets. The results show that using attention network and different kinds of information can significantly improve the performance of the recommendation model, and verify the effectiveness and superiority of our proposed model.

Hierarchical attention model for personalized tag recommendation

Various e-commerce platforms allow sellers to register, describe and organize their own products, using tags and other textual metadata. The quality of these textual descriptors is essential for the effectiveness of e-commerce information services such as search and product recommendation, and thus, for the ability of consumers to find desired products. In this paper, we focus on a particular, widely used textual descriptors of products, tags. We argue that sellers may not be the “best” providers of tag information for products either because of their inability to do so (they were not “trained” for that) or due to an explicit intent to fool the system in order to promote their products with inadequate or imprecise tags (tag spam). To deal with these issues, we may rely on automatic tag recommendation techniques to improve the quality of the tags suggested to describe a given product. In this context, the main novel contribution of our work is a set of new tag recommendation techniques that take advantage of product search result data (in particular the search queries and product clicks from these queries) to improve the quality of the recommended tags. Our main hypothesis is that the set of queries collectively issued by the consumers of the e-market place, along with corresponding clicks, reflect a more trustworthy view of the products; thus those queries and clicks can be exploited as a source of high quality (e.g., more diverse) tags to describe the products. We propose new solutions, including some based on deep learning, that translate this main hypothesis into new features and methods for recommending tags for products. Our manual and automatic evaluations, using real data from one of the largest e-commerce sites in Brazil, show that indeed tags created by sellers contain a lot of noise. On the other hand, our proposed search-boosted tag recommenders are highly effective in suggesting relevant tags, with gains of more than 16% in recommendation effectiveness against the state-of-the-art. Even more, our experiments show that the suggested tags provide a potentially better data source for e-commerce search than the original tags assigned by product sellers.

“Fixing the curse of the bad product descriptions” – Search-boosted tag recommendation for E-commerce products

Hashtags can greatly facilitate content navigation and improve user engagement in social media. Meaningful as it might be, recommending hashtags for photo sharing services such as Instagram and Pinterest remains a daunting task due to the following two reasons. On the endogenous side, posts in photo sharing services often contain both images and text, which are likely to be correlated with each other. Therefore, it is crucial to coherently model both image and text as well as the interaction between them. On the exogenous side, hashtags are generated by users and different users might come up with different tags for similar posts, due to their different preference and/or community effect. Therefore, it is highly desirable to characterize the users’ tagging habits. In this paper, we propose an integral and effective hashtag recommendation approach for photo sharing services. In particular, the proposed approach considers both the endogenous and exogenous effects by a content modeling module and a habit modeling module, respectively. For the content modeling module, we adopt the parallel co-attention mechanism to coherently model both image and text as well as the interaction between them; for the habit modeling module, we introduce an external memory unit to characterize the historical tagging habit of each user. The overall hashtag recommendations are generated on the basis of both the post features from the content modeling module and the habit influences from the habit modeling module. We evaluate the proposed approach on real Instagram data. The experimental results demonstrate that the proposed approach significantly outperforms the state-of-theart methods in terms of recommendation accuracy, and that both content modeling and habit modeling contribute significantly to the overall recommendation accuracy.

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Hashtag Recommendation for Photo Sharing Services

Recommending suitable tags for online textual content is a key building block for better content organization and consumption. In this paper, we identify three pillars that impact the accuracy of tag recommendation: (1) sequential text modeling meaning that the intrinsic sequential ordering as well as different areas of text might have an important implication on the corresponding tag(s) , (2) tag correlation meaning that the tags for a certain piece of textual content are often semantically correlated with each other, and (3) content-tag overlapping meaning that the vocabularies of content and tags are overlapped. However, none of the existing methods consider all these three aspects, leading to a suboptimal tag recommendation. In this paper, we propose an integral model to encode all the three aspects in a coherent encoder-decoder framework. In particular, (1) the encoder models the semantics of the textual content via Recurrent Neural Networks with the attention mechanism, (2) the decoder tackles the tag correlation with a prediction path, and (3) a shared embedding layer and an indicator function across encoder-decoder address the content-tag overlapping. Experimental results on three realworld datasets demonstrate that the proposed method significantly outperforms the existing methods in terms of recommendation accuracy.

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Suwei Zhang

Papers

Hashtag Recommendation for Photo Sharing Services

An integral tag recommendation model for textual content