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Venkata K Yanamandram

Researcher at University of Wollongong

Publications -  43
Citations -  1427

Venkata K Yanamandram is an academic researcher from University of Wollongong. The author has contributed to research in topics: Service provider & Tourism. The author has an hindex of 15, co-authored 40 publications receiving 1200 citations. Previous affiliations of Venkata K Yanamandram include Macquarie University.

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Journal ArticleDOI

The contribution of vacations to quality of life

TL;DR: The contribution of vacations to people's life satisfaction and quality of life (QOL) has recently attracted substantial attention among tourism researchers as discussed by the authors, however, most QOL scales do not include vacations: 7% explicitly measure vacations whereas 42% only include items relating to vacations within the broader Leisure domain.
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Switching barriers in business‐to‐business services: a qualitative study

TL;DR: In this article, the authors investigated the determinants of behavioural brand loyalty amongst dissatisfied customers in the business-to-business (B2B) services sector, with 28 personal interviews undertaken with managers who are involved in the choice of service providers.
BookDOI

Quality of life and travel motivations: integrating the two concepts in the Grevillea Model

TL;DR: The Grevillea Model as discussed by the authors integrates heterogeneity in the population with respect to both the importance attributed to vacations and Travel Motivations, which may be associated with differences in the importance people attribute to vacations in general.
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Quality of life and tourism: a conceptual framework and novel segmentation base.

TL;DR: This article developed a dynamic, individual hierarchical model of the importance of vacations to quality of life (QOL), and introduced this concept as a novel segmentation base, acknowledging that not all people want to go on vacation.
Journal ArticleDOI

A model of customer retention of dissatisfied business services customers

TL;DR: In this article, the authors present a theoretical framework of the factors that potentially influence dissatisfied customers to continue purchasing from their existing service provider in the business-to-business (B2B) services sector.