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Verolien Cauberghe

Researcher at Ghent University

Publications -  71
Citations -  2122

Verolien Cauberghe is an academic researcher from Ghent University. The author has contributed to research in topics: Crisis communication & Interactivity. The author has an hindex of 21, co-authored 70 publications receiving 1492 citations. Previous affiliations of Verolien Cauberghe include University of Antwerp.

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How Adolescents Use Social Media to Cope with Feelings of Loneliness and Anxiety During COVID-19 Lockdown.

TL;DR: Social media can be used as a constructive coping strategy for adolescents to deal with anxious feelings during the COVID-19 quarantine, based on the mood management theory.
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Restoring reputations in times of crisis: An experimental study of the Situational Crisis Communication Theory and the moderating effects of locus of control

TL;DR: In this paper, the impact of crisis type and crisis response strategies on perceptions of corporate reputation is measured for 316 consumers participating in a 3 (crisis type: victim crisis, accidental crisis, preventable crisis) × 3 between-subjects experimental design, and the results show that preventable crises have the most negative effects on organizational reputation and that the rebuild strategy leads to the most positive reputational restoration.
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What makes crisis response strategies work? The impact of crisis involvement and message framing

TL;DR: In this article, the authors investigated the impact of crisis involvement and message framing on post-crisis attitude toward an organization and found that crisis involvement has a moderating impact on the efficacy of message framing.
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Crisis response and crisis timing strategies, two sides of the same coin

TL;DR: This article investigated the moderating impact of the timing of crisis disclosure on the effect of crisis response strategies on organizational post-crisis reputation and found that organizations that do not steal thunder better use a reputation restoring crisis response strategy than just providing stakeholders objective information about what happened.
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Comparing TV Ads and Advergames Targeting Children: The Impact of Persuasion Knowledge on Behavioral Responses

TL;DR: This article found that, for TV advertising, persuasion knowledge drives the persuasive effects while, for advergames, persuasion is mainly driven by the attitude toward the game and that adding advertising cues to the advergame does not increase persuasion knowledge but does diminish the positive attitude towards the game effect, influencing behavior indirectly.