Showing papers by "University of Port Elizabeth published in 2015"
01 Jan 2015
TL;DR: In this paper, the relative value attached by small business in Sourth Africa to certain factors, inter alia advertising and location, pertaining to firms providing legal services was investigated, and awareness of the importance of these factors will assist legal firms to improve service delivery thereby improving profitability.
Abstract: This paper represents an exploratory study establishing the relative value attached by small business in Sourth Africa to certain factors, inter alia advertising and location, pertaining to firms providing legal services. Awareness of the importance of these factors will assist legal firms to improve service delivery thereby improving profitability.
01 Jan 2015
TL;DR: In this paper, the authors present the more significant trends of the Western European frozen convenience pre-prepared meals market, which is the culmination of a primary and secondary research study conducted in Belgium, England, France, Germany and Sweden.
Abstract: This paper conveys the more significant trends of the Western European frozen convenience pre-prepared meals market, which is the culmination of a primary and secondary research study conducted in Belgium, England, France, Germany and Sweden. These trends served as a basis for the decision whether to expand internationally within the Western European frozen portionable convenience pasta market, which countries to enter and the construction of an appropriate marketing mix.
01 Jan 2015
TL;DR: The South African service provider is faced with an increasingly turbulent and complex competitive environment as discussed by the authors, and factors which impact specifically on the environment of service firms, include the growing importance of consumerism and a drastic increase in competition.
Abstract: The South African service provider is faced with an increasingly turbulent and complex competitive environment. Factors which impact specifically on the environment of service firms, include the growing importance of consumerism and a drastic increase in competition.
01 Jan 2015
TL;DR: In this article, the measurement of different levels of consumer awareness observed in an empirical investigation in Kenya is described, which can be attributed to bio-demographical variables such as household size, income and area.
Abstract: This paper describes the measurement of different levels of consumer awareness observed in an empirical investigation in Kenya. The findings confirm the existence of five factors of consumer awareness. Different levels of the construct emerged from the sample which can be attributed to bio-demographical variables ie household size, income and area.
01 Jan 2015
TL;DR: The authors compared attitudes towards money amongst a multicultural sample of consumers in the Eastern Cape and found that significant differences between various groups showed that more attention should be paid to educating consumers on personal money management and saving behavior, should the country wish to increase its economic growth rate.
Abstract: This study compared attitudes towards money amongst a multicultural sample of consumers in the Eastern Cape. Results showed significant differences between various groups. Implications are that more attention should be paid to educating consumers on personal money management and saving behaviour, should the country wish to increase its economic growth rate.
01 Jan 2015
TL;DR: The law societies of South Africa, regulating the profession in the various provinces, have all decided to allow advertising to a limited extent as discussed by the authors, however, the old rule (inherited from English law) whereby attorneys were not allowed to advertise their services or invite business, was unnulled.
Abstract: It is not until fairly recently that South African firms of attorneys were allowed to advertise their services. The law societies of South Africa, regulating the profession in the various provinces, have all decided to allow advertising to a limited extent. Thus, the old rule (inherited from English law) whereby attorneys were not allowed to advertise their services or invite business, was unnulled. The regulatory provisions of the different law societies do however differ slightly in its content from society to society.