Having a modern, usable Web site is critical for libraries, as it is their virtual front door, and having a mobile-friendly site has become just as essential. At its core, responsive Web design (RW...

With﻿the﻿evolution﻿of﻿smartphones﻿and﻿tablets,﻿mobile﻿devices﻿have﻿quickly﻿become﻿the﻿primary﻿ means﻿by﻿which﻿consumers﻿interact﻿with﻿web-based﻿media.﻿Media﻿managers﻿and﻿content﻿developers﻿ simply﻿cannot﻿ignore﻿this﻿shift.﻿The﻿problem﻿lies﻿in﻿maintaining﻿content﻿designed﻿for﻿multiple﻿devices﻿ and﻿platforms;﻿it﻿puts﻿pressure﻿on﻿the﻿developer﻿to﻿juggle﻿different﻿versions﻿of﻿the﻿same﻿site.﻿The﻿ industry’s﻿answer﻿ to﻿ this﻿problem﻿has﻿been﻿ the﻿creation﻿of﻿automated﻿adaptation﻿ techniques﻿as﻿a﻿ means﻿of﻿device-agnostic﻿media﻿delivery.﻿However,﻿how﻿do﻿these﻿techniques﻿handle﻿usability?﻿Do﻿ they﻿improve﻿the﻿experience﻿or﻿simply﻿mirror﻿the﻿content?﻿Increased﻿usability﻿can﻿lead﻿to﻿higher﻿ levels﻿of﻿user﻿satisfaction﻿and﻿engagement.﻿Therefore,﻿media﻿managers﻿should﻿be﻿cognizant﻿of﻿these﻿ effects.﻿This﻿article﻿presents﻿a﻿study﻿of﻿techniques﻿in﻿content﻿adaptation﻿and﻿the﻿factors﻿that﻿influence﻿ the﻿success﻿of﻿media﻿distributed﻿on﻿mobile﻿platforms.﻿Included﻿is﻿an﻿analysis﻿of﻿the﻿advantages﻿and﻿ disadvantages﻿of﻿current﻿methods﻿and﻿techniques﻿along﻿with﻿consideration﻿for﻿future﻿technologies. KEywoRdS Adaptive Design, Augmented Content, Input Factors, Media Delivery Frameworks, Mobile Media, Mobile Usability, Responsive Design

A Review of "Responsive Web Design in Practice"

Citations

Mobile Media Usability: Evaluation of Methods for Adaptation and User Engagement

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