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Open AccessJournal Article

Efficient Agricultural Marketing

Zaibun Y Jasdanwalla
- 31 Dec 1977 - 
- Vol. 12, Iss: 53
TLDR
Jasdanwalla et al. as mentioned in this paper assess the efficiency of the marketing structure for agricultural products in India and formulates certain criteria for judging marketing efficiency at the midro and macro levels.
Abstract
Zaibun Y Jasdanwalla This paper attempts an assessment of the efficiency of the marketing structure for agricultural products in India. In doing so, it formulates certain criteria for judging marketing efficiency at the midro and macro levels.

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