What is the influence of distance in a decision for holiday destination?4 answersThe influence of distance in a decision for a holiday destination is significant. People are generally less willing to cover longer distances to go to a destination due to the effort and higher costs involved. Research has shown that the majority of tourists consider social distance as a factor in their choice of destination, indicating that it influences their decision-making process. Additionally, it has been observed that most international travel occurs to countries within 1,000 kilometers of the source market, with distant destinations struggling to attract a significant share of departures. However, it is important to note that factors such as market access, tourism development, relationship variables, and destination attributes also play a role in shaping travel patterns, regardless of distance.
What are some of the factors that influence travel motivation?4 answersFactors that influence travel motivation include economic ability, budget, age, marital status, travel duration, education, colonial impacts, global cultural interactions and communication. Additionally, cultural and tourism IP content, diversification of product carriers, and IP popularity also play a significant role in influencing travel motivation. Furthermore, queer identity, life-satisfaction, and travel motivation are interconnected, with travel motivation positively influencing psychological resilience, travel wellbeing, and tourist activity choice. Moreover, the desire to seek knowledge and innovation is a key motivational factor that drives international tourists to travel to Penang, along with the cultural and historical attractions offered by the destination. The concept of travel career pattern also highlights various factors that influence travel motivation, such as novelty-seeking, escaping/relaxing, relationship building, nature, self-development, kinship, self-actualization, self-enhancement, stimulation, isolation, nostalgia, autonomy, social status, and romance.
What are the determinants of tourism demand?5 answersThe determinants of tourism demand include factors such as exchange rate volatility, global income, demographic, social, economic, and education factors, income of both the destination and origin countries, domestic exchange rate, distance, common border, common language, similarity, membership to regional alliances, environmental quality, relative price, and visa restrictions. These factors have been found to have both positive and negative impacts on tourism demand. Factors such as stable currency rates and global income are particularly important in increasing tourist interest. Additionally, previous demand, terrorism, and Covid-19 have been found to influence tourist demand negatively. The findings also suggest that low environmental quality, distance, relative price, and visa restrictions have a negative impact on tourism demand, while factors such as tourist income, common language, and common border have a positive impact.
What are the factors of destination marketing?3 answersDestination marketing involves various factors that impact the marketing of tourist destinations. These factors can be categorized into internal and external environmental influences. The internal factors include capital structures, resources, capabilities, and marketing intermediaries, while the external factors encompass political, economic, social, and technological influences. Additionally, destination marketing involves the coordination, planning, and promotion of the destination by a public/public-private or private sector organization. The destination marketing organization (DMO) plays a crucial role in destination marketing, including activities such as destination branding, destination image development, and destination consumer-marketing communications. Other important aspects of destination marketing include the formulation of a destination product, the use of promotional tools, and the measurement of DMO performance. Furthermore, the concept of destination branding, the role of social media and digital marketing, and the use of events to attract visitors are also key factors in destination marketing.
What are digital marketing determinants affecting travel intention?4 answersDigital marketing determinants affecting travel intention include consumer motivation, parasocial relationships, trust, content quality, and user-generated content trust. These factors have been found to have a positive impact on travel intention among consumers. Specifically, consumer motivation, parasocial relationships, and trust are important factors that influence travel intention, as they lead to unique and different outcomes. Additionally, content quality and user-generated content trust have been found to positively affect social media followers' travel intentions. The economic and social perspectives also play a role in influencing user-generated content trust, which in turn affects inbound travel intention. Overall, these digital marketing determinants have important implications for destination marketers, tourism managers, and online travel agencies in attracting and retaining customers.
What are the determinants of bicycling?5 answersThe determinants of bicycling include factors such as perceptions of safety and quality of bicycle facilities, demographics (gender, age, education level), household characteristics (number of automobiles, number of bicycles, number of children), residential location, season, bicycle amenities at work (bicycle racks, showers), and overall perceptions of the quality of bicycle facilities. Other determinants include individual-level characteristics, social environment factors, and perceptions of physical environment factors at the neighborhood and metropolitan scales. Additionally, facilitators of bicycling include support for infrastructure enhancements, enjoyment from riding, riding to spend time with friends and family, and the number of children in the household. Environmental risk factors for bicycling injuries include factors such as traffic volume, intersections, retail establishments, and path obstructions. Bicycling behavior, bicycling constraints, individual cognitions (perceptions and normative beliefs), and the perception of safety when biking to various destinations also influence an individual's liking of bicycling.