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What is streetwear? 


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Streetwear is a fashion subculture originating in urban areas, characterized by a blend of music, art, and a response to social and economic conditions . It has evolved since the late 1980s, influenced by music and skateboard culture, with brands like Supreme NY playing a significant role in its development . Streetwear is not just about clothing but also represents a social interactionist object, reflecting a state of mind rather than just a style of dress . This subculture has a strong online presence due to the rise of e-shopping and editorials, potentially shifting its focus from physical storefronts to digital platforms . Streetwear brands, like Supreme, attract a diverse consumer base, appealing to both devoted followers and fashion-driven consumers, showcasing their influence in shaping consumer perceptions and tastes .

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Streetwear is a fashion genre explored in the paper, blending casual and luxury elements. It discusses how streetwear brands like Supreme appeal to consumers, bridging the gap between streetwear and luxury fashion.
Streetwear is a social interactionist object, representing a state of mind rather than just a style of dress, influenced by music, skateboarding, and emerging cultures in cities like New York.
Streetwear is a cultural identity expressed through urban fashion, blending street culture influences. It encompasses personal, enactment, and communal layers in forming individuals' identities through daily style choices.
The provided paper does not mention anything about streetwear. The paper is about street art and its global phenomenon.
Open accessJournal ArticleDOI
14 Jul 2021
2 Citations
The paper provides an in-depth analysis of the history and identity of streetwear, focusing on its characteristics in fashion and design for millennial consumers. However, it does not explicitly define what streetwear is.

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