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WhatsApp IN MARKEITNG DIGITAL

Computer science

Process (computing)

Digital evidence

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WhatsApp plays a significant role in digital marketing due to its widespread use as a popular instant messaging application worldwide . While originally designed for communication, WhatsApp's end-to-end encryption feature has made it a potential source of digital evidence in legal cases . The application's manipulation of multimedia files can complicate forensic analysis, leading to potential misinterpretation of evidence . Additionally, the extraction of encryption keys from WhatsApp poses a challenge for forensic investigators, requiring specialized tools and techniques for data extraction and analysis . Overall, WhatsApp's ubiquity and encryption features make it a valuable platform for communication and potentially for digital evidence in various contexts, including digital marketing and forensic investigations.

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Open access•Journal Article•DOI Aplicación del whatsapp en el periodismo digital y ciudadano (application of whatsapp in digital and citizen journalism) Yulvitz Ramón Quiroz Pacheco 04 Jun 2015 3 Citations	Not addressed in the paper.
Proceedings Article•DOI Data Manipulation and Digital Forensics Analysis on WhatsApp Application 19 Oct 2022	Not addressed in the paper.
Book Chapter•DOI Mobile Forensic Investigation for WhatsApp Mohammed Moreb 01 Jan 2022	Not addressed in the paper.
Proceedings Article•DOI Data Manipulation and Digital Forensics Analysis on WhatsApp Application Düzgün Küçük, Omer Faruk Yakut, Barış Cevız, Emre Cakar, Fatih Ertam - Show less +4 more 19 Oct 2022	Not addressed in the paper.
Open access•Journal Article•DOI Live Forensic to Identify the Digital Evidence on the Desktop-based WhatsApp Triawan Adi Cahyanto, Maimun Rizal, Ari Eko Wardoyo, Taufiq Timur Warisaji, Daryanto - Show less +4 more 20 Apr 2022-Jurnal RESTI (Rekayasa Sistem dan Teknologi Informasi) 1 Citations	Not addressed in the paper.

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What is markting?5 answersMarketing refers to various methods and strategies used to promote and sell products or services. It involves activities such as advertising, market research, and customer engagement. Marketing aims to create awareness, generate interest, and ultimately drive sales. It can be done through different channels, including online platforms, print media, and direct marketing campaigns. Marketers often use targeted messaging and personalized approaches to reach their intended audience. Additionally, marketing may involve analyzing consumer behavior and market trends to develop effective marketing campaigns. Overall, marketing plays a crucial role in helping businesses connect with their customers and achieve their sales objectives.

Is WhatsApp an instant messaging application?3 answersWhatsApp is indeed an instant messaging application. It allows users to exchange messages, videos, audios, and images. WhatsApp operates under a subscription business model and is available on various mobile platforms. It is considered a popular mobile messaging application that offers benefits such as cost, sense of community, and immediacy. Despite the rise of other messaging apps, WhatsApp is still widely adopted and used by students and ordinary citizens for communication purposes.

Why whatsapp?4 answersWhatsApp is a popular mobile application that is widely used for interpersonal communication. It offers various features such as instant messaging, voice and video calls, and information sharing. WhatsApp has the potential to be a valuable tool in education, particularly for teaching English language. However, due to its strong end-to-end encryption, WhatsApp has also become a platform for the dissemination of misinformation and undesirable behavior. The public perception of WhatsApp has been influenced by media coverage, with topics such as misinformation, politics, and criminal scams being associated with the platform. Despite these challenges, WhatsApp continues to be widely used, especially in developing countries, and has proven to be useful during crises such as the Covid-19 pandemic.

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