Showing papers on "Stereotype published in 1970"
TL;DR: Scherer et al. as mentioned in this paper found that presenting dark-haired, dark-eyed male actors as heroes led to more positive evaluations of this stereotype category than negative evaluations of it.
Abstract: What happens when our stereotypes of “good guys” and “bad guys” are disturbed by being exposed to pictures that contradict these stereotypes? In the following study, it was shown that presenting dark‐haired, dark‐eyed male actors as heroes led to more positive evaluations of this stereotype category. Dr. Klaus R. Scherer is assistant professor in the Department of Psychology of the University of Pennsylvania.
9 citations
9 citations
TL;DR: For example, this article found that college students believed that a certain set of attributes were necessary and sufficient for successful managerial or executive behavior in order to operate effectively in corporate positions of authority and responsibility.
Abstract: The corporation has long been recognized as the dominant form of large-scale institution in modern America. Numerous writers have focused on its growth, economic contributions, and the legal and social implications of its rise to pre-eminence.' Moreover, the corporation has long been viewed as an effective vehicle for, and symbol of, the achievement of American dreams and goals.2 Understandably, then, a great deal of attention has been devoted to analysis of the human components of corporate institutions. In particular, the characteristics of one corporate member, the "executive" or "manager," have proved to be of interest to behavioral scientists and practitioners alike.3 In the course of this research we isolated a somewhat different though related set of issues. Regardless of the actual parameters of successful managerial or executive behavior, we wanted to know which personal attributes college students believed to be necessary in order to operate effectively in corporate positions of authority and responsibility. Since many students will ultimately find themselves members of corporate systems, expectations concerning prerequisites for successful role performance will affect both their initial attraction to such institutions (i.e., recruitment potential) and ultimate organizational behavior. We believed it would be both interesting and possible to discover whether there existed among college students a stereotype of the effective corporate executive or, on the other hand,
3 citations
TL;DR: The authors found that white Protestant students now attribute to Jews characteristics that are commonly regarded as part of the American value system: shrewd, intelligent, loyal to family ties, materialistic, industrious, ambitious.
Abstract: DURINrG THE 1930s and 1940s, white Protestant college students considerably attenuated their negative stereotype of Jews (Katz and Braly 1933; Gilbert 1951). We find that this process has continued during the past two decades. White Protestant students now attribute to Jews characteristics that are commonly regarded as part of the American value system: shrewd, intelligent, loyal to family ties, materialistic, industrious, ambitious. They have virtually abandoned their perception of Jews as "mercenary" or "grasping"-attributes which were prominent parts of their 1932 stereotype. The stereotyping questionnaire used by Katz and Braly in 1932 and by Gilbert in 1950 was administered to a random sample of 161 white Protestant students at Arizona State University. The instrument asks subjects, choosing from among eightyfour traits, to assign five traits to each of ten ethnic, racial, or religious groups. The percentage assigning each of the most common fifteen traits to Jews is shown in table 1, along with the rank order of the traits in the three studies. Although the two earlier studies used Princeton students, who were predominantly white and Protestant (Baltzell 1964, pp. 341-342), we argue for the comparability of the sample on the following grounds:
3 citations