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Anand Kumar Jaiswal
Researcher at Indian Institute of Management Ahmedabad
Publications - 29
Citations - 767
Anand Kumar Jaiswal is an academic researcher from Indian Institute of Management Ahmedabad. The author has contributed to research in topics: Bottom of the pyramid & Customer satisfaction. The author has an hindex of 11, co-authored 25 publications receiving 615 citations.
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Customer satisfaction and service quality measurement in Indian call centres
TL;DR: In this article, the authors examine customer satisfaction and service quality measurement practices followed in call centres and find that customer orientation in assessing service performance is either low or absent in most call centres.
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Examining mediating role of attitudinal loyalty and nonlinear effects in satisfaction‐behavioral intentions relationship
Anand Kumar Jaiswal,Rakesh Niraj +1 more
TL;DR: In this paper, the mediating role of attitudinal loyalty in the relationship between satisfaction and customer behavioral intentions such as willingness to pay more and internal and external complaining responses was examined. And the authors also found partial support for nonlinear effects in relationship.
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The Fortune at the Bottom or the Middle of the Pyramid
TL;DR: The Fortune at the Bottom of the Pyramid (BOP) concept was introduced by C. K. Prahalad and Stuart Hart as mentioned in this paper, who argued that there is a "fortune at the bottom of the pyramid".
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Business Model Innovation for Inclusive Health Care Delivery at the Bottom of the Pyramid
TL;DR: New light is shed on how market-based approaches can improve equitable health care access and hence contribute to poverty alleviation and proposes a four-dimensional framework.
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Context-general and Context-specific Determinants of Online Satisfaction and Loyalty for Commerce and Content Sites
TL;DR: This article used context-general and context-specific factor approach to examine the generalizability of satisfaction and loyalty models across two disparate online contexts (online retailing and content site browsing).