Showing papers by "Andreas M. Kaplan published in 2018"
TL;DR: In this paper, the authors outline the main changes in the business education landscape, including the increasing importance of rankings and accreditation, the increased weight placed on ethical decision making, the ongoing debate on rigor vs. relevance in research, the digital revolution, and the significant decrease in public funding.
37 citations
Journal Article•
TL;DR: In this article, the authors focus on the need for universities to adopt a managerial style increasingly entrepreneurial in nature, extract greater value from key stakeholders, and finally increase the reputation of higher education.
Abstract: italianoNel corso degli ultimi anni il settore della formazione universitaria e passato dall’essere considerato un bene pubblico offerto da organizzazioni senza scopo di lucro a un servizio offerto da aziende miranti al profitto, in un mercato affollato e globale. In tale contesto di passaggio, l’articolo si propone di isolare e discutere le tendenze macroambientali e settoriali che influenzano le strategie delle universita europee. Nonostante non vi sia una reazione competitiva univoca e valida per ogni ateneo, il paper ribadisce l’urgenza comune a tutte le universita di dotarsi di una chiara strategia competitiva. Il paper conclude proponendo le tre grandi sfide attuali: adottare stili manageriali sempre piu imprenditoriali, estrarre maggiore valore dagli stakeholder chiave e infine accrescere la reputazione. EnglishOver recent years, higher education has witnessed a major shift from being a public good offered by non-profit organizations to being considered as a service delivered by quasi-companies operating in a global and highly crowded marketplace. For the purpose of this transition period, the article aims to isolate and discuss environmental and sectorial trends which influence the strategies of European universities. The paper restates the urgency for universities of having a clear and solid strategy to compete successfully and it concludes by proposing three major challenges: adopt a managerial style increasingly entrepreneurial in nature, extract greater value from key stakeholders, and finally increase the reputation.
3 citations
20 Jul 2018
2 citations
15 Aug 2018
TL;DR: Artificial Intelligence (AI), defined as “a system’s ability to correctly interpret external data, to learn from such data and to use those learnings to achieve specific goals and tasks through fle...
Abstract: Artificial Intelligence (AI), defined as “a system’s ability to correctly interpret external data, to learn from such data and to use those learnings to achieve specific goals and tasks through fle...