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David W. Cravens

Researcher at Texas Christian University

Publications -  97
Citations -  5971

David W. Cravens is an academic researcher from Texas Christian University. The author has contributed to research in topics: Sales management & Marketing management. The author has an hindex of 41, co-authored 97 publications receiving 5737 citations.

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Behavior-based and outcome-based salesforce control systems

TL;DR: This paper developed a conceptual model depicting relationships between salesforce control systems, characteristics, performance, and sales organization effectiveness as a framework for testing the performance and effectiveness of a sales organization's control systems.
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The role of emotional exhaustion in sales force attitude and behavior relationships

TL;DR: In this article, a conceptual model and hypotheses are developed to study the antecedents and consequences of the emotional exhaustion construct, which is a potentially important construct in examining sales force behavior and attitude relationships.
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Antecedents and consequences of salesperson burnout

TL;DR: In this paper, the authors investigate the antecedents and outcomes of salesperson burnout and test the conceptual model of burnout using a multi-company sample of field salespeople in an international setting.
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Driving organizational citizenship behaviors and salesperson in-role behavior performance: The role of management control and perceived organizational support

TL;DR: In this article, the authors make two distinct additions to the literature relating to control, organizational citizenship behaviors and salesperson performance, and show that sales manager control has a stronger impact on OCB through POS, than directly, and POS has a strong impact on salesperson OCB.
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New Organizational Forms for Competing in Highly Dynamic Environments: the Network Paradigm

TL;DR: In this article, the authors propose a classification framework for network forms based on volatility of environmental change and the type of interorganizational relationship involved (collaborative or transactional) to identify the environmental and organizational contingencies most likely to be associated with the emergence and adoption of a particular type of network arrangement.