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Devashish Pujari
Researcher at McMaster University
Publications - 19
Citations - 3902
Devashish Pujari is an academic researcher from McMaster University. The author has contributed to research in topics: New product development & Product (category theory). The author has an hindex of 12, co-authored 17 publications receiving 3364 citations. Previous affiliations of Devashish Pujari include University of Bradford.
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Mainstreaming Green Product Innovation: Why and How Companies Integrate Environmental Sustainability
TL;DR: In this paper, a conceptual framework that presents three key environmental dimensions of green product innovation such as energy minimization, materials reduction, and pollution prevention as identified in the life cycle phases of products is proposed.
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Green and competitive: influences on environmental new product development performance
TL;DR: In this paper, the authors report the findings of a large-scale research project on environmental new product development within British manufacturers, and the results suggest that there is more synergy than conflict between the conventional and environmental product development paradigms.
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Eco-innovation and new product development: understanding the influences on market performance
TL;DR: In this paper, the authors report on a survey of environmental new product development (ENPD) projects in North America, wherein influences on the market performance are investigated, such as design for environment/life cycle analysis and supplier involvement for environmental responsiveness.
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Customer Involvement in New Service Development: An Examination of Antecedents and Outcomes*
TL;DR: In this paper, the authors investigate the effect of customer involvement on operational dimensions and market dimensions of new service performance, and explore the moderating effect of the stage of the development process on the relationships among technological novelty, technological turbulence and customer involvement.
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Green Product Innovation in Manufacturing Firms: A Sustainability-Oriented Dynamic Capability Perspective
TL;DR: In this article, the authors developed a theoretical framework from a sustainability-oriented dynamic capability (SODC) perspective, which can provide specific insights into green product innovation from a capability perspective.