D
Diep Ngoc Su
Researcher at University of Da Nang
Publications - 28
Citations - 780
Diep Ngoc Su is an academic researcher from University of Da Nang. The author has contributed to research in topics: Service quality & Loyalty. The author has an hindex of 10, co-authored 19 publications receiving 242 citations. Previous affiliations of Diep Ngoc Su include Swinburne University of Technology.
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Factors influencing customer's loyalty towards ride-hailing taxi services – A case study of Vietnam
TL;DR: In this paper, the authors used Partial Least Squares - Structural Equation Modelling (PLS-SEM) approach to understand the complexities of factors influencing ride-hailing passenger satisfaction and loyalty intention.
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Enhancing resilience in the Covid-19 crisis: lessons from human resource management practices in Vietnam
TL;DR: In this paper, the authors established how tourism and hospitality businesses in Vietnam developed organizational resilience to survive the first wave of the Covid-19 crises, with employees acknowledged as a criti...
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Analysis of push and pull factors in food travel motivation
TL;DR: In this paper, the authors identify internal motives of potential food tourists and their preferred destination in order to identify travel motivation toward a food destination, and propose a travel motivation model for food tourists.
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Effects of perceived safety, involvement and perceived service quality on loyalty intention among ride-sourcing passengers
TL;DR: In this paper, an integrated framework was proposed to explore the direct and indirect relationships between four constructs (perceived service quality, perceived safety, involvement and satisfaction) and passengers' loyalty in the context of ride-sourcing services.
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The link between travel motivation and satisfaction towards a heritage destination: The role of visitor engagement, visitor experience and heritage destination image
TL;DR: In this paper, an integrated model of motivation-satisfaction towards a heritage destination with the addition of experience-related factors and destination image was constructed, which was tested with a sample of 352 visitors at Hoi An UNESCO World Heritage Site, Vietnam.