Sequential dynamics are a key feature of many modern recommender systems, which seek to capture the 'context' of users' activities on the basis of actions they have performed recently. To capture such patterns, two approaches have proliferated: Markov Chains (MCs) and Recurrent Neural Networks (RNNs). Markov Chains assume that a user's next action can be predicted on the basis of just their last (or last few) actions, while RNNs in principle allow for longer-term semantics to be uncovered. Generally speaking, MC-based methods perform best in extremely sparse datasets, where model parsimony is critical, while RNNs perform better in denser datasets where higher model complexity is affordable. The goal of our work is to balance these two goals, by proposing a self-attention based sequential model (SASRec) that allows us to capture long-term semantics (like an RNN), but, using an attention mechanism, makes its predictions based on relatively few actions (like an MC). At each time step, SASRec seeks to identify which items are 'relevant' from a user's action history, and use them to predict the next item. Extensive empirical studies show that our method outperforms various state-of-the-art sequential models (including MC/CNN/RNN-based approaches) on both sparse and dense datasets. Moreover, the model is an order of magnitude more efficient than comparable CNN/RNN-based models. Visualizations on attention weights also show how our model adaptively handles datasets with various density, and uncovers meaningful patterns in activity sequences.

Self-Attentive Sequential Recommendation

Many predictive tasks of web applications need to model categorical variables, such as user IDs and demographics like genders and occupations. To apply standard machine learning techniques, these categorical predictors are always converted to a set of binary features via one-hot encoding, making the resultant feature vector highly sparse. To learn from such sparse data effectively, it is crucial to account for the interactions between features. Factorization Machines (FMs) are a popular solution for efficiently using the second-order feature interactions. However, FM models feature interactions in a linear way, which can be insufficient for capturing the non-linear and complex inherent structure of real-world data. While deep neural networks have recently been applied to learn non-linear feature interactions in industry, such as the Wide&Deep by Google and DeepCross by Microsoft, the deep structure meanwhile makes them difficult to train. In this paper, we propose a novel model Neural Factorization Machine (NFM) for prediction under sparse settings. NFM seamlessly combines the linearity of FM in modelling second-order feature interactions and the non-linearity of neural network in modelling higher-order feature interactions. Conceptually, NFM is more expressive than FM since FM can be seen as a special case of NFM without hidden layers. Empirical results on two regression tasks show that with one hidden layer only, NFM significantly outperforms FM with a 7.3% relative improvement. Compared to the recent deep learning methods Wide&Deep and DeepCross, our NFM uses a shallower structure but offers better performance, being much easier to train and tune in practice.

Neural Factorization Machines for Sparse Predictive Analytics

With the ever-growing volume of online information, recommender systems have been an effective strategy to overcome such information overload. The utility of recommender systems cannot be overstated, given its widespread adoption in many web applications, along with its potential impact to ameliorate many problems related to over-choice. In recent years, deep learning has garnered considerable interest in many research fields such as computer vision and natural language processing, owing not only to stellar performance but also the attractive property of learning feature representations from scratch. The influence of deep learning is also pervasive, recently demonstrating its effectiveness when applied to information retrieval and recommender systems research. Evidently, the field of deep learning in recommender system is flourishing. This article aims to provide a comprehensive review of recent research efforts on deep learning based recommender systems. More concretely, we provide and devise a taxonomy of deep learning based recommendation models, along with providing a comprehensive summary of the state-of-the-art. Finally, we expand on current trends and provide new perspectives pertaining to this new exciting development of the field.

Deep Learning based Recommender System: A Survey and New Perspectives.

Combinatorial features are essential for the success of many commercial models. Manually crafting these features usually comes with high cost due to the variety, volume and velocity of raw data in web-scale systems. Factorization based models, which measure interactions in terms of vector product, can learn patterns of combinatorial features automatically and generalize to unseen features as well. With the great success of deep neural networks (DNNs) in various fields, recently researchers have proposed several DNN-based factorization model to learn both low- and high-order feature interactions. Despite the powerful ability of learning an arbitrary function from data, plain DNNs generate feature interactions implicitly and at the bit-wise level. In this paper, we propose a novel Compressed Interaction Network (CIN), which aims to generate feature interactions in an explicit fashion and at the vector-wise level. We show that the CIN share some functionalities with convolutional neural networks (CNNs) and recurrent neural networks (RNNs). We further combine a CIN and a classical DNN into one unified model, and named this new model eXtreme Deep Factorization Machine (xDeepFM). On one hand, the xDeepFM is able to learn certain bounded-degree feature interactions explicitly; on the other hand, it can learn arbitrary low- and high-order feature interactions implicitly. We conduct comprehensive experiments on three real-world datasets. Our results demonstrate that xDeepFM outperforms state-of-the-art models. We have released the source code of xDeepFM at https://github.com/Leavingseason/xDeepFM.

xDeepFM: Combining Explicit and Implicit Feature Interactions for Recommender Systems

Reviews information is dominant for users to make online purchasing decisions in e-commerces. However, the usefulness of reviews is varied. We argue that less-useful reviews hurt model's performance, and are also less meaningful for user's reference. While some existing models utilize reviews for improving the performance of recommender systems, few of them consider the usefulness of reviews for recommendation quality. In this paper, we introduce a novel attention mechanism to explore the usefulness of reviews, and propose a Neural Attentional Regression model with Review-level Explanations (NARRE) for recommendation. Specifically, NARRE can not only predict precise ratings, but also learn the usefulness of each review simultaneously. Therefore, the highly-useful reviews are obtained which provide review-level explanations to help users make better and faster decisions. Extensive experiments on benchmark datasets of Amazon and Yelp on different domains show that the proposed NARRE model consistently outperforms the state-of-the-art recommendation approaches, including PMF, NMF, SVD++, HFT, and DeepCoNN in terms of rating prediction, by the proposed attention model that takes review usefulness into consideration. Furthermore, the selected reviews are shown to be effective when taking existing review-usefulness ratings in the system as ground truth. Besides, crowd-sourcing based evaluations reveal that in most cases, NARRE achieves equal or even better performances than system's usefulness rating method in selecting reviews. And it is flexible to offer great help on the dominant cases in real e-commerce scenarios when the ratings on review-usefulness are not available in the system.

Neural Attentional Rating Regression with Review-level Explanations

Factorization Machines (FMs) are a supervised learning approach that enhances the linear regression model by incorporating the second-order feature interactions. Despite effectiveness, FM can be hindered by its modelling of all feature interactions with the same weight, as not all feature interactions are equally useful and predictive. For example, the interactions with useless features may even introduce noises and adversely degrade the performance. In this work, we improve FM by discriminating the importance of different feature interactions. We propose a novel model named Attentional Factorization Machine (AFM), which learns the importance of each feature interaction from data via a neural attention network. Extensive experiments on two real-world datasets demonstrate the effectiveness of AFM. Empirically, it is shown on regression task AFM betters FM with a $8.6\%$ relative improvement, and consistently outperforms the state-of-the-art deep learning methods Wide&Deep and DeepCross with a much simpler structure and fewer model parameters. Our implementation of AFM is publicly available at: this https URL

/pdf/attentional-factorization-machines-learning-the-weight-of-1qf4rsq42p.pdf

Hao Ye

Papers

Attentional Factorization Machines: Learning the Weight of Feature Interactions via Attention Networks

Attentional Factorization Machines: Learning the Weight of Feature Interactions via Attention Networks