Part I. Experimental Studies: 2. Experiment in psychology 3. Experiments on perceiving III Experiments on imaging 4-8. Experiments on remembering: (a) The method of description (b) The method of repeated reproduction (c) The method of picture writing (d) The method of serial reproduction (e) The method of serial reproduction picture material 9. Perceiving, recognizing, remembering 10. A theory of remembering 11. Images and their functions 12. Meaning Part II. Remembering as a Study in Social Psychology: 13. Social psychology 14. Social psychology and the matter of recall 15. Social psychology and the manner of recall 16. Conventionalism 17. The notion of a collective unconscious 18. The basis of social recall 19. A summary and some conclusions.

Remembering. A Study in Experimental and Social Psychology, Cambridge (University Press) 1964.

The literature on interference in the Stroop Color-Word Task, covering over 50 years and some 400 studies, is organized and reviewed. In so doing, a set of 18 reliable empirical finding is isolated that must be captured by any successful theory of the Stroop effect. Existing theoretical positions are summarized and evaluated in view of this critical evidence and the 2 major candidate theories ―relative speed of processing and automaticity of reading― are found to be wanting. It is concluded that recent theories placing the explanatory weight on parallel processing of the irrelevant and the relevant dimensions are likely to be more sucessful than are earlier theories attempting to locate a single bottleneck in attention

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Half a century of research on the Stroop effect: an integrative review.

Fast and frugal heuristics - simple rules for making decisions with realistic mental resources - are presented here. These heuristics can enable both living organisms and artificial systems to make smart choices, classifications, and predictions by employing bounded rationality. But when and how can such fast and frugal heuristics work? What heuristics are in the mind's adaptive toolbox, and what building blocks compose them? Can judgments based simply on a single reason be as accurate as those based on many reasons? Could less knowledge even lead to systematically better predictions than more knowledge? This book explores these questions by developing computational models of heuristics and testing them through experiments and analysis. It shows how fast and frugal heuristics can yield adaptive decisions in situations as varied as choosing a mate, dividing resources among offspring, predicting high school drop-out rates, and playing the stock market.

Simple Heuristics That Make Us Smart

The purpose of this article is to review basic empirical results from the psychological literature in a way that provides a useful foundation for research on consumer knowledge. A conceptual organization for this diverse literature is provided by two fundamental distinctions. First, consumer expertise is distinguished from product-related experience. Second, five distinct aspects, or dimensions, of expertise are identified: cognitive effort, cognitive structure, analysis, elaboration, and memory. Improvements in the first two dimensions are shown to have general beneficial effects on the latter three. Analysis, elaboration, and memory are shown to have more specific interrelationships. The empirical findings related to each dimension are reviewed and, on the basis of those findings, specific research hypotheses about the effects of expertise on consumer behavior are suggested.

Dimensions of Consumer Expertise

Let's read! We will often find out this sentence everywhere. When still being a kid, mom used to order us to always read, so did the teacher. Some books are fully read in a week and we need the obligation to support reading. What about now? Do you still love reading? Is reading only for you who have obligation? Absolutely not! We here offer you a new book enPDFd the perception of the visual world to read.

The Perception of the Visual World. By James J. Gibson. U.S.A.: Houghton Mifflin Company, 1950 (George Allen & Unwin, Ltd., London). Price 35s.

Verbal interference with encoding in a perceptual classification task.

In a paradigm for which 2 distinct patterns are perceived for the same stimulus, perceptual hysteresis (persistence of a percept despite parameter change to values favoring the alternative pattern) and temporal stability (persistence despite intrinsic propensities toward spontaneous change) are interdependent. Greater persistence during parameter change reduces temporal stability, slowing the rate of parameter change reduces hysteresis by increasing opportunity for spontaneous change, and increasing temporal stability (by enlarging the stimulus) increases hysteresis. Hysteresis results in the perception of parametrically disfavored patterns; a parameter can influence a percept without specifying it. The visual system thus exhibits time-dependent behavior analogous to dynamical behavior observed in other systems, both physical and biological, for which there is competition among alternative patterns that vary in relative stability.

Bistability and hysteresis in the organization of apparent motion patterns

Perceptual decisions are often affected not only by the evidence gathered during a trial but also by the history of preceding trials. This effect—termed perceptual hysteresis—provides evidence for how perceptual information is represented and how it is used. The present research focuses on how the difficulty of preceding trials affects subsequent ones—we find that how well 5-year-old children perform in a 2-alternative forced-choice numerical discrimination task depends on whether they have had a prior history of easier discriminations or a prior history of harder discriminations. Furthermore, this effect is modulated by the feedback children receive. In 3 experiments, we demonstrate that these effects are not related to practice or loss of interest due to negative feedback, or simply to trial difficulty or discriminability. Instead, children appear to have state-dependent confidence states such that prolonged experience making low-confidence decisions degrades performance, whereas prolonged experience making high-confidence decisions improves it. These results are discussed in the context of dynamical psychophysics, representations of confidence, and work on children’s and adults’ number perception abilities.

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Hysteresis affects approximate number discrimination in young children.

The effect of attentional spread on spatial resolution.

Recognition memory for previously seen multiobject scenes was examined for different types of contextual arrangements between objects in the scenes. It was found that organized scenes with novel but possible interobject relations were recognized more accurately than either organized scenes with familiar interobject relations or unorganized scenes with impossible interobject relations. This finding was obtained for adults, 8- to 10-year-old children, and 5- to 8-year-old children who indicated concrete-operational ability in Piaget’s conservation-of-liquid quantity task. The results were interpreted in conjunction with a two-stage model of scene processing involving the formation of a schema to represent a scene (Stage 1), and the operation of the schema in governing the further processing of detailed information in the scene (Stage 2). It was concluded that preoperational children can form schemata to represent organized scenes (Stage 1), but it is not until the emergence of concrete operations that these schemata become operational with respect to guiding the further processing of information in the scene (Stage 2).

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Howard S. Hock

Papers

Verbal interference with encoding in a perceptual classification task.

Bistability and hysteresis in the organization of apparent motion patterns

Hysteresis affects approximate number discrimination in young children.

The effect of attentional spread on spatial resolution.

Real-world schemata and scene recognition in adults and children