J
John R. Baseheart
Researcher at University of Kentucky
Publications - 9
Citations - 169
John R. Baseheart is an academic researcher from University of Kentucky. The author has contributed to research in topics: Credibility & Attitude change. The author has an hindex of 7, co-authored 9 publications receiving 161 citations.
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Journal ArticleDOI
Media Agenda-Setting in City and State Election Campaigns.
TL;DR: This article investigated the influence of the media's influence on the political information the public has and the issues the public considers salient, known as the ''agenda-setting'' function of the mass media.
Journal ArticleDOI
The Effects of Three Types of Profane Language in Persuasive Messages
TL;DR: In this article, the effect of profanity in a communication on receiver attitude change and speaker credibility ratings was investigated, finding no support for the superiority of a persuasive communication using profanity of a religious, excretory or sexual nature over the same communication devoid of such profanity.
Journal ArticleDOI
Some Specific Factors Affecting Attitude Change
TL;DR: The authors investigated the effects of pro and con, one and two-sided messages on receiver attitude change when the Ss were required to either publicly commit themselves on the issue prior to message reception or were not required to publicly committed themselves.