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Multivariate Data Analysis With Readings

Inevitably, reading is one of the requirements to be undergone. To improve the performance and quality, someone needs to have something new every day. It will suggest you to have more inspirations, then. However, the needs of inspirations will make you searching for some sources. Even from the other people experience, internet, and many books. Books and internet are the recommended media to help you improving your quality and performance.

The Logic and Limits of Trust

https://lirias.kuleuven.be/bitstream/123456789/120202/1/OR_8702.pdf

A note on adverse selection in the labour market

Purpose – The purpose of this paper is to explore the impacts of several consumer characteristics (fashion leadership, impulse buying, bargain shopping), web site attitude, and visit frequency on intention to purchase from a private sale site.Design/methodology/approach – Data were collected from 164 female respondents who were members of at least one private sale site. The sample was selected mainly by using a snowball sampling technique which relied on chain referrals to recruit eligible participants. Factor analysis results suggested that fashion leadership consisted of two dimensions: fashion opinion leadership and fashion innovativeness. Regression analysis was conducted to determine how strongly purchase intention for private sale sites was predicted by fashion opinion leadership, fashion innovativeness, impulse buying, bargain shopping, web site attitude, and visit frequency.Findings – Regression results showed that ease of use was the only dimension of web site attitude that significantly predicte...

Predicting purchase intention for private sale sites

The influence of eWoM use for s-commerce in the context of Arab region remains unexplored. To bridge this gap, this study develops a model for eWoM use for s-commerce post adoption. This model link three antecedents-factors (trust towards other people, trust of internet/Instagram, and perceived risks) to eWoM use for s-commerce through the mediation of perceived enjoyment, perceived value, and customer satisfaction. The model is validated with a large sample of 843 Instagram users using LISREL tool. Research findings revealed that propensity to trust, trust of internet, perceived risk, and perceived value affect use of eWoM through the indirect effect of perceived enjoyment and satisfaction, while perceived value has no direct effect on eWoM. Customer satisfaction was a predominant predictor of eWoM use. The model has relevant contributions and implications for both research and practice.

/pdf/the-determinants-of-ewom-in-social-commerce-the-role-of-1d3degpuf4.pdf

The Determinants of eWoM in Social Commerce: The Role of Perceived Value, Perceived Enjoyment, Trust, Risks, and Satisfaction

Understanding why people seek shopping recommendations from others on social commerce sites can help practitioners design effective strategies to encourage users’ engagement of social commerce. The purpose of this study is to examine the determinants of users’ intention to seek shopping recommendations on social commerce sites. A research model is developed which incorporates the perceived helpfulness of others’ shopping recommendations, the perceived trustworthiness of the social commerce site, and the perceived trustworthiness of other users on a social commerce site. The model is empirically validated via SEM analysis using survey data collected from over 200 subjects. The results reveal that perceived trustworthiness of other users can positively and significantly influence the perceived helpfulness of others’ shopping recommendations, perceived helpfulness, and perceived trustworthiness of a social commerce site can positively and significantly influence users’ intention to seek shopping recommendati...

Perceived Helpfulness, Perceived Trustworthiness, and Their Impact upon Social Commerce Users’ Intention to Seek Shopping Recommendations

Online auction marketplaces such as eBay are susceptible to adverse selection. Due to information asymmetry between buyers and sellers, buyers of luxury goods from online auctions face uncertainty, especially because they are unable to determine the authenticity of goods sold in these marketplaces. Using data from completed auctions on eBay, this study confirms that adverse selection exists for luxury goods in online auctions. Institutions, such as authenticity money-back guarantee, do not effectively mitigate the adverse selection problem. The results also show that sellers tend to set up a reserve price to protect themselves from adverse selection when they choose a low starting bid. However, reserve price auctions for luxury goods result in a lower closing price and such a protection does not economically benefit the sellers. Alternatively, when sellers choose a high starting bid to lower the risk of adverse selection, they tend to offer a buy-it-now price, and the buyout option positively affects the ...

Li Qin

Papers

Perceived Helpfulness, Perceived Trustworthiness, and Their Impact upon Social Commerce Users’ Intention to Seek Shopping Recommendations

Adverse Selection for Luxury Goods in Online Auctions