https://coromina.webs.com/Yoon_2005_EffectsMotivationSatisfaction_SEM.pdf

An examination of the effects of motivation and satisfaction on destination loyalty: a structural model

Even though considerable attention has been given to the polarity of words (positive and negative) and the creation of large polarity lexicons, research in emotion analysis has had to rely on limited and small emotion lexicons. In this paper, we show how the combined strength and wisdom of the crowds can be used to generate a large, high-quality, word–emotion and word–polarity association lexicon quickly and inexpensively. We enumerate the challenges in emotion annotation in a crowdsourcing scenario and propose solutions to address them. Most notably, in addition to questions about emotions associated with terms, we show how the inclusion of a word choice question can discourage malicious data entry, help to identify instances where the annotator may not be familiar with the target term (allowing us to reject such annotations), and help to obtain annotations at sense level (rather than at word level). We conducted experiments on how to formulate the emotion-annotation questions, and show that asking if a term is associated with an emotion leads to markedly higher interannotator agreement than that obtained by asking if a term evokes an emotion.

https://svn.spraakdata.gu.se/clt/retorik/nrc/NRC-Emotion-Lexicon-v0.92/1308.6297.pdf

Crowdsourcing a word–emotion association lexicon

Consumer e-shopping acceptance: Antecedents in a technology acceptance model

Even though considerable attention has been given to the polarity of words (positive and negative) and the creation of large polarity lexicons, research in emotion analysis has had to rely on limited and small emotion lexicons. In this paper we show how the combined strength and wisdom of the crowds can be used to generate a large, high-quality, word-emotion and word-polarity association lexicon quickly and inexpensively. We enumerate the challenges in emotion annotation in a crowdsourcing scenario and propose solutions to address them. Most notably, in addition to questions about emotions associated with terms, we show how the inclusion of a word choice question can discourage malicious data entry, help identify instances where the annotator may not be familiar with the target term (allowing us to reject such annotations), and help obtain annotations at sense level (rather than at word level). We conducted experiments on how to formulate the emotion-annotation questions, and show that asking if a term is associated with an emotion leads to markedly higher inter-annotator agreement than that obtained by asking if a term evokes an emotion.

Crowdsourcing a Word-Emotion Association Lexicon

在翟象俊主编的《大学英语》第2册第5单元中，有这样一个句子：“As a boy and then as an adult, I never lost my wonder at the personality that was Einstein.”教参中指出“the personality that was Einstein”应理解为“the personality which was the most striking characteristic of Einstein”，该句译为“作为一个孩子，到后来作为一个成人，我一直对爱因斯坦的个性惊叹不已”。很明显，在这里译者把“personality”理解为“个性，人格”，但本人认为应译为“人物，名人”更妥。“personality”可作“个性，人格”讲，但它还有另外一个重要意思。在陆谷孙主编的《英汉大词典》（1993年版）中，“personality”第3条释义为：“个人，人物，名人”：“appoint a personality to lead a campaign，派一个人去领导一场运动”。“a personality in the news，新闻人物”。在...

此处“personality”译法探析

The four levels of loyalty and the pivotal role of trust: a study of online service dynamics

Previous research indicates that the self-image product image congruity (commonly known as self-image congruence) can affect consumers’ product preferences and their purchase intentions. Self-image congruence can also facilitate positive behaviour and attitudes toward products. This paper reports findings from a research study which was conducted to determine the effect of self-image congruity on brand preference and satisfaction in the precious jewellery market in the UK. A questionnaire was sent to 500 consumers of precious jewellery in five major cities of the UK. Results indicate that self-image congruity was a very strong predictor of consumers’ brand preferences and a good predictor of consumer satisfaction. Respondents with higher levels of self-image congruity were more likely to prefer the brand and enjoy higher levels of satisfaction with the brand as compared to those with lower levels of self-image congruity. The paper discusses the implications for brand managers so that they can position their brands in an effective way.

Consumers and brands: a study of the impact of self-image congruence on brand preference and satisfaction

Purpose – The purpose of this paper is to present and discuss a conceptual model of purchase intentions, trust, and e‐servicescape that presents online physical environments as comprising three dimensions It aims to develop and extend existing research into physical service environments through proposing, operationalizing, and testing a model of online servicescapeDesign/methodology/approach – The study utilizes a survey approach to gather data regarding consumers' perceptions of online servicescape Surveys were administered to 257 respondents regarding a broad range of web sitesFindings – A measure of e‐servicescape is evaluated that comprises three dimensions and 52 items while relationships between the dimensions of e‐servicescape, trust, and purchase intentions are describedResearch limitations/implications – The first contribution of this study stems from the successful operationalization of a comprehensive multi‐item (in total 52 items), multi‐scale (nine scales), multi‐dimensional (three) meas

Online servicescapes, trust, and purchase intentions

In today's ever‐increasing globalization of services and brands, service‐oriented businesses need to attend to the satisfaction of their customers both domestically and abroad while transcending unique cultural differences from country to country. This study provides a cross‐cultural comparison of service satisfaction of fast food establishments in four English‐speaking countries. It is based on data collected from customers of five globally‐franchised fast‐food chains, using a previously developed service satisfaction instrument. The study reveals two empirically derived, cross‐cultural fast‐food customer satisfaction dimensions: satisfaction with the personal service and satisfaction with the service setting. Should future research support this study's findings, the measurement of cross‐cultural service satisfaction among franchised brands and services could aid business managers’ efforts to assess the quality of the services they provide across national boundaries and on a more real time, practical basis.

http://sdcc.vn/template/1745_measuringcustomersatisfactioninthefastfoodindustry.pdf

Measuring customer satisfaction in the fast food industry: a cross‐national approach

Purpose – The purpose of this paper is to identify risk factors that discourage Chinese consumers from adopting internet banking services (IBS). This market is experiencing fast growth; however, an in‐depth understanding of Chinese consumers within this is lacking. Perceived risk is a key construct in Western consumer decision making, whereas whether this is true in China's IBS market is rarely researched. An exploration of this dynamic market is therefore critical to develop theoretical and practical implications.Design/methodology/approach – To maximise the comparability with existing Western findings, the current research adopts a quantitative approach to measure Chinese consumers' risk perception. However, as the existing literature provides limited guidelines associated with the current context, exploratory research was conducted to establish a general understanding and to identify additional elements of this particular market. A detailed instrument was developed and examined Chinese consumers' risk ...

Mark M.H. Goode

Papers

The four levels of loyalty and the pivotal role of trust: a study of online service dynamics

Consumers and brands: a study of the impact of self-image congruence on brand preference and satisfaction

Online servicescapes, trust, and purchase intentions

Measuring customer satisfaction in the fast food industry: a cross‐national approach

Perceived risk and Chinese consumers' internet banking services adoption