M
Mark Patton
Researcher at Michigan State University
Publications - 9
Citations - 1556
Mark Patton is an academic researcher from Michigan State University. The author has contributed to research in topics: Service quality & Quality (business). The author has an hindex of 7, co-authored 9 publications receiving 1471 citations.
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Journal ArticleDOI
Dineserv: A Tool for Measuring Service Quality in Restaurants
TL;DR: The Dineserv questionnaire as mentioned in this paper comprises service-quality standards that fall into five categories: assurance, empathy, reliability, responsiveness, and tangibles, and provides restaurateurs with a quantified measure of what consumers expect in a restaurant.
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Lodgserv: A Service Quality Index for the Lodging Industry:
TL;DR: LODGSERV as discussed by the authors is a 26-item index designed to measure consumers' expectations for service quality in the hotel experience, which confirms the five generic dimensions of service quality.
Journal ArticleDOI
Consumers' Expectations for Service Quality in Economy, Mid-Price and Luxury Hotels
TL;DR: In this article, a 26-item instrument called LODGSERV is proposed to measure consumer expectations for Service Quality in their hotel experiences, and its use in differentiating these expectations based on price segment: economy, mid-price and luxury hotels.
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Internationalizing LODGSERV as a measurement tool: a pilot study.
TL;DR: In this article, an anthropological framework for building a multi-cultural research program geared towards identifying market expectations is presented. But the authors focus on the potential for internationalizing a survey instrument that has been validated with American consumers.
Journal ArticleDOI
Restaurants Can Find Gold Among Silver Hair
Bonnie J. Knutson,Mark Patton +1 more
TL;DR: In this paper, the authors present results from a study of 430 people, 55 years or older, about their eating out behaviors and their evaluation of the restaurant experience and find that the two strongest motivators for this segment to eat out are convenience and companionship, nutrition and price are the dominant factors in menu selection.