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Nancy Schwartz

Researcher at Indiana University

Publications -  14
Citations -  787

Nancy Schwartz is an academic researcher from Indiana University. The author has contributed to research in topics: Curriculum & Sensation seeking. The author has an hindex of 10, co-authored 14 publications receiving 762 citations.

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The Effects of Edits on Arousal, Attention, and Memory for Television Messages: When an Edit Is an Edit Can an Edit Be Too Much?

TL;DR: This article examined the effect of the rate of edits (camera changes in the same visual scene) on viewers' arousal and memory, and found that as the rates of edits increased physiological arousal, self-reported arousal, and memory increase.

Food for thought: television food advertising to children in the United States

TL;DR: The largest study of TV food advertising to children was conducted by the Kaiser Family Foundation as discussed by the authors, which used content analysis of TV ads with detailed data about children?s viewing habits to provide an estimate of the number and type of TV ad seen by children of various ages.
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Beyond abuse and exposure: framing the impact of prescription-medication sharing.

TL;DR: A medication-sharing impact framework is used to organize the resulting data regarding medication-loaning and -borrowing practices and further research regarding medication loaning and borrowing behaviors and their associated consequences is merited.
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Picture This: Effects of Graphics on the Processing of Television News

TL;DR: The authors examine how the addition of text and animated graphics influence the processing of television news stories and find that graphics help younger and older viewers store and retrieve information presented in television news story.
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It's an Arousing, Fast-Paced Kind of World: The Effects of Age and Sensation Seeking on the Information Processing of Substance-Abuse PSAs

TL;DR: The authors investigated how sensation seeking and age influence televison viewers' online information processing of substance-abuse public service announcements (PSAs) and found that high-sensation seekers prefer all messages, remember more, and exhibit lower arousal compared to low-sensing seekers.