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Patrick J. Robinson
Publications - 1
Citations - 16
Patrick J. Robinson is an academic researcher. The author has contributed to research in topics: Organizational learning & New product development. The author has an hindex of 1, co-authored 1 publications receiving 16 citations.
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Systems approach to knowledge development for creating new products and services
TL;DR: An effective validation and feedback system for the product and service designs were created using CID participants for the second time in tandem with focus groups, individual in-depth interviews and test marketing.