P
Pei Jie Tan
Researcher at University of South Australia
Publications - 7
Citations - 66
Pei Jie Tan is an academic researcher from University of South Australia. The author has contributed to research in topics: Consumer confusion & Numeracy. The author has an hindex of 4, co-authored 6 publications receiving 39 citations.
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Journal ArticleDOI
Assessing the sales effectiveness of differently located endcaps in a supermarket
Pei Jie Tan,Armando Maria Corsi,Justin Cohen,Anne Sharp,Larry Lockshin,William Caruso,Svetlana Bogomolova +6 more
TL;DR: In this article, the authors compared the sales effectiveness of front versus back located end-of-aisle promotional displays (endcaps) in a supermarket, through measuring sales from the endcaps alone, as well as total brand sales, across three experiments.
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Behavioural and psychographic characteristics of supermarket catalogue users
Pei Jie Tan,Arry Tanusondjaja,Armando Maria Corsi,Larry Lockshin,Christopher Villani,Svetlana Bogomolova +5 more
TL;DR: For example, this paper found that consumers who use supermarket catalogues are more likely to have one or more of these characteristics: price-consciousness, deal-proneness, low-income, and rarely switches brands.
Journal ArticleDOI
A descriptive analysis of consumer’s price promotion literacy skills
Pei Jie Tan,Svetlana Bogomolova +1 more
TL;DR: In this paper, the authors provide a descriptive analysis of consumers' ability to comprehend and use common price promotion information when they choose to do so (e.g. to find the least expensive price or to understand the savings amount).
Journal ArticleDOI
The Real Estate Value Of Supermarket Endcaps: Why Location In-Store Matters
William Caruso,Armando Maria Corsi,Svetlana Bogomolova,Justin Cohen,Anne Sharp,Larry Lockshin,Pei Jie Tan +6 more
TL;DR: In this article, the authors explored how foot traffic and visual reach of endcaps differ by location and found that the most prominent endcaps were at the back of the store and had 24 percent more foot traffic compared with front endcaps.
Journal ArticleDOI
Understanding the factors that influence patient satisfaction with ambulance services.
TL;DR: A number of factors that systematically bias ambulance satisfaction ratings are analyzed to reveal more robust comparison of ambulance performance over time or across different jurisdictions.