Showing papers by "Ralf Wagner published in 2017"
49 citations
01 Jan 2017
TL;DR: Luxury research has been experiencing a major growth spurt especially in the last decade as mentioned in this paper, however, when compared with other domains, it is still in its infancy and there are still many aspects that were little investigated or not at all.
Abstract: Luxury research has been experiencing a major growth spurt especially in the last decade. However, when compared with other domains, it is still in its infancy. Luxury is challenged in diverse disciplines such as historical analysis (e.g., Berry 1994), econometric modeling (e.g., Bagwell and Douglas 1996), economic psychology (e.g., Mason 1981), sociology (e.g., Bourdieu 1984), and marketing (e.g., Dubois and Laurent 1993). Regarding marketing past research centered on luxury brand types (e.g., Dubois and Duquesne 1993), definition of luxury goods (e.g., Vigneron and Johnson 1999; Urkmez and Wagner 2015), wealthy consumers’ consumption behaviors (e.g., Hirschman 1988), determinants of the acquisition of luxury products (e.g., Dubois and Duquesne 1993), competitive structure of luxury markets (e.g., Dubois and Duquesne 1993), trading up for luxury goods (Silverstein and Fiske 2003), cross-cultural comparison of attitudes (e.g., Dubois and Laurent 1996), market segmentation (e.g., Dubois et al. 2005), and comparison of motivations between Asian and Western societies (e.g., Wong and Ahuvia 1998). However, there are still many aspects that were little investigated or not at all (Ciornea et al. 2012). “They [luxury brands] are poorly understood and under-investigated (Berthon et al. 2009, p. 45).
4 citations
06 Jul 2017
TL;DR: Vintage has been embodying an ongoing global trend in apparel for the last ten years as mentioned in this paper and has managed to change consumers' purchasing behavior, attitudes, and skepticism towards the fashion industry.
Abstract: Vintage has been embodying an ongoing global trend in apparel for the last ten years. This vintage craze has managed to change consumers’ purchasing behavior, attitudes, and skepticism towards thes...
1 citations
DOI•
01 Jan 2017
TL;DR: In this article, the authors present the major challenges of today's economy in the context of the 5th edition of the International Academic Conference (STRATEGICA) "Shift".
Abstract: Proceedings der Konfrenz "STRATEGICA - International Academic Conference - Fifth Edition : Shift. Major Challenges of Today’s Economy" in , vom 28-30 September 2017 in Bucharest, Romania,
1 citations
01 Jan 2017
TL;DR: The ERASMUS+ grant program of the European Union under grant no. 2014-1-DE01-KA203-00624 has funded the creation of the resource as mentioned in this paper.
Abstract: The ERASMUS+ grant program of the European Union under grant no. 2014-1-DE01-KA203-00624 has funded the creation of the resource. Neither the European Commission nor the project's national funding agency DAAD are responsible for the content or liable for any losses or damage resulting of the use of these resources
01 Jan 2017
TL;DR: The creation of the resource has been (partially) funded by the ERASMUS+ grant program of the European Union under grant no. 2014-1-DE01-KA203-00624 as discussed by the authors.
Abstract: The creation of the resource has been (partially) funded by the ERASMUS+ grant program of the European Union under grant no. 2014-1-DE01-KA203-00624. Neither the European Commission nor the project's national funding agency DAAD are responsible for the content or liable for any losses or damage resulting from the use of this resource.