Auctions: A Survey of Experimental Research, 1995 - 2008*

Foreword ( Dan Post). Introduction. 1 Why Resonate? Persuasion Is Powerful. Resonance Causes Change. Change Is Healthy. Presentations Are Boring. The Bland Leading the Bland. People Are Interesting. Facts Alone Fall Short. Stories Convey Meaning. You Are Not the Hero. The Audience Is the Hero. Resonance Rule #1. 2 Lessons from Myths and Movies. Incorporate Story. Drama Is Everything. Story Templates Create Structure. The Hero s Journey Structure. Crossing the Threshold. The Contour of Communication. The Beginning and Call to Adventure. The Middle: Contrast. Call to Action. The End. What Is a Sparkline? Case Study: Benjamin Zander. Zander s Sparkline. Resonance Rule #2. 3 Get To Know the Hero. How Do You Resonate with These Folks? Segment the Audience. Case Study: Ronald Reagan. Meet the Hero. Meet the Mentor. Create Common Ground. Communicate from the Overlap. Resonance Rule #3. 4 Define the Journey. Preparing for the Audience s Journey. The Big Idea. Plan the Audience s Journey. Tools for Mapping a Journey. Acknowledge the Risk. Address Resistance. Make the Reward Worth It. Case Study: General Electric. Resonance Rule #4. 5 Create Meaningful Content. Everything and the Kitchen Sink. More Than Just Facts. Don t Be So Cerebral. Contrast Creates Contour. Transform Ideas Into Meaning. Recall Stories. Turn Information Into Stories. Case Study: Cisco Systems. Move from Data to Meaning. Murder Your Darlings. From Ideas to Messages. Resonance Rule #5. 6 Structure Reveals Insights. Establish Structure. Make Sense. Case Study: Richard Feynman. Feynman s Sparkline. Order Messages for Impact. Create Emotional Contrast. Contrast the Delivery. Putting Your Story on the Silver Screen. Process Recap. Resonance Rule #6. 7 Deliver Something they ll Always Remember. Create a S.T.A.R. Moment. Case Study: Michael Pollan. Repeatable Sound Bites. Evocative Visuals. Case Study: Pastor John Ortberg. Ortberg s Sparkline. Case Study: Rauch Foundation. Case Study: Steve Jobs. Jobs s Sparkline. Resonance Rule #7. 8 There s Always Room to Improve. Amplify the Signal, Minimize the Noise. Give a Positive First Impression. Hop Down from Your Tower. Value Brevity. Wean Yourself from the Slides. Balance Emotion. Host a Screening with Honest Critics. Case Study: Markus Covert, PhD. Case Study: Leonard Bernstein. Resonance Rule #8. 9 Change Your World. Changing the World Is Hard. Use Presentations to Help Change the World. Don t Use Presentations for Evil. Enron s Presentations During Implosion. Gain Competitive Advantage. Case Study: Martin Luther King Jr. King s Sparkline. Case Study: Martha Graham. Be Transparent So People See Your Idea. You Can Transform Your World. 10 Inspiration Is Everywhere. Case Study: Wolfgang Amadeus Mozart. Sonata Sparkline. Case Study: Alfred Hitchcock. Case Study: E. E. Cummings. Resonance Rule #9. References. Picture Credits. Index. Special Thanks.

Resonate: Present Visual Stories that Transform Audiences

Auctions: A Survey of Experimental Research, 1995 - 2010*

The roads of the Sayan Mountains: Theorizing remoteness in eastern Siberia

Review of reaction spheres for spacecraft attitude control

The third of the biographical books by Ralph Leighton and Richard Feynman, this book follows on "Surely You're Joking, Mr Feynman?" (by Leighton and Feynman) and "What Do You Care What Other People Think?" (by Feynman, edited by Leighton). Written after Feynman's death, the book tells the story of their obsession with the town of Tuva in the Soviet Union and their plans to visit which were cut short by Feynman's early death. The story formed the basis of a Channel 4 "Horizon" programme.

Tuva or Bust!: Richard Feynman's Last Journey

This new volume contains four previously unpublished lectures that Feynman gave to students preparing for exams. With characteristic flair, insight and humor, Feynman discusses topics students struggle with and offers valuable tips on solving physics problems. An illuminating memoir by Matthew Sands -- who originally conceived The Feynman Lectures on Physics -- gives a fascinating insight into the history of Feynman's lecture series and the books that followed. This book is rounded off by relevant exercises and answers by R. B. Leighton and R. E. Vogt, originally developed to accompany the Lectures on Physics.

Feynman's Tips on Physics : A Problem-Solving Supplement to the Feynman Lectures on Physics

Richard Feynman (1918-1988) thrived on outrageous adventures. In the phenomenal national bestsellers "Surely You're Joking, Mr. Feynman!" and "What Do You Care What Other People Think?" the Nobel Prize-winning physicist recounted in an inimitable voice his adventures trading ideas on atomic physics with Einstein and Bohr and ideas on gambling with Nick the Greek, painting a naked female toreador, accompanying a ballet on his bongo drums, solving the mystery of the Challenger disaster, and much else of an eyebrow-raising, hugely entertaining, and astounding nature. One of the most influential and creative minds of recent history, Feynman also possessed an unparalleled ability as a storyteller, a delightful coincidence celebrated in this special omnibus edition of his classic stories. Now packaged with an hour-long audio CD of the 1978 "Los Alamos from Below" lecture, Classic Feynman offers readers a chance to finally hear a great tale in the orator's own voice.

Classic Feynman: All the Adventures of a Curious Character

Feynman's Tips on Physics is a delightful collection of Richard P. Feynman's insights and an essential companion to his legendary Feynman Lectures on Physics. With characteristic flair, insight, and humor, Feynman discusses topics physics students often struggle with and offers valuable tips on addressing them. Included here are three lectures on problem-solving and a lecture on inertial guidance omitted from The Feynman Lectures on Physics. An enlightening memoir by Matthew Sands and oral history interviews with Feynman and his Caltech colleagues provide firsthand accounts of the origins of Feynman's landmark lecture series. Also included are incisive and illuminating exercises originally developed to supplement The Feynman Lectures on Physics, by Robert B. Leighton and Rochus E. Vogt. Feynman's Tips on Physics was co-authored by Michael A. Gottlieb and Ralph Leighton to provide students, teachers, and enthusiasts alike an opportunity to learn physics from some of its greatest teachers, the creators of The Feynman Lectures on Physics.

Feynman's tips on physics : reflections, advice, insights, practice : a problem-solving supplement to the Feynman lectures on physics

Re-entry into academia after World War II brings on research block, social problems of mistaken identity, and the fear of doing something silly.

Ralph Leighton

Papers

Tuva or Bust!: Richard Feynman's Last Journey

Feynman's Tips on Physics : A Problem-Solving Supplement to the Feynman Lectures on Physics

Classic Feynman: All the Adventures of a Curious Character

Feynman's tips on physics : reflections, advice, insights, practice : a problem-solving supplement to the Feynman lectures on physics

The Dignified Professor