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Rebecca Duray

Researcher at University of Colorado Colorado Springs

Publications -  17
Citations -  2978

Rebecca Duray is an academic researcher from University of Colorado Colorado Springs. The author has contributed to research in topics: Mass customization & Modularity. The author has an hindex of 12, co-authored 17 publications receiving 2825 citations. Previous affiliations of Rebecca Duray include Ohio State University & Max M. Fisher College of Business.

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Approaches to mass customization: configurations and empirical validation

TL;DR: A configurational model for classifying mass customizer based on customer involvement in design and product modularity is developed and validated through an empirical analysis and classification of 126 mass customizers.
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Manufacturing strategy in context: environment, competitive strategy and manufacturing strategy

TL;DR: In this article, the authors developed a conceptual model of manufacturing strategy from the literature and tested the model using data from a sample of manufacturers in three industries in the United States and found that competitive strategy acts as a mediator between an organization's environment and its manufacturing strategy.
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Business environment, operations strategy, and performance: An empirical study of Singapore manufacturers☆

TL;DR: In this article, the authors use a path analytic framework to study the effects of environment on operations strategy selection and performance (self-reported change in profits) for a sample of Singapore manufacturers and identify strong relationships between environmental factors such as labor availability, competitive hostility, and market dynamism and the operations strategy choices encompassed by competitive priorities.
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Technological and Structural Characteristics, Student Learning and Satisfaction with Web-Based Courses An Exploratory Study of Two On-Line MBA Programs

TL;DR: In this paper, the authors compared courses in two web-based MBA programs on student perceptions of learning and satisfaction and found that larger class sizes were negatively associated with learning and course satisfaction while the perceived flexibility of the delivery medium was significantly associated with perceived learning.
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Mass customization origins: mass or custom manufacturing?

TL;DR: This article explored the total product mix of mass customizing plants using data gathered from 126 mass customizers and found that plants that choose mass customization approaches that match the non-mass customized product line characteristics have higher financial performance than those firms without a matched product line.