Syed Arabi Idid

TL;DR: In this article, the authors employed both content analysis and survey to examine media and public agenda of two major ethnic groups during the 2008 General Elections, and found that media agenda had no significant rank-order correlation with the public agenda, or the important issues raised by 1,454 Malay, Chinese and Indian respondents nationwide.

TL;DR: In this paper, the authors explore the popularity of social media sites, the level of use of the social media, the types of information-sharing activities involved on the sites, and compare youth of various background in relation to information sharing activities.

TL;DR: In this paper, the authors proposed and validated a model which explains how public relations practitioners use social media for enhancing mutual relationships with their strategic publics, and the validated model provides public relations researchers with a theoretical framework to investigate how social media could be utilized in promoting mutual relationships between public relations professionals, their organizations and target publics.

TL;DR: In this article, the authors examined how a significant event is diffused in two different countries using the News Diffusion as a theoretical perspective, focusing on the role of media in influencing the spreading of information during an enfolding aviation disaster.

TL;DR: The results fully supported the hypotheses indicating that professionalism and ethics had an influence on professional values of public relations practitioners and showed that education influenced both professionals and ethics, and length of service influenced both professionalism and ethical practice.