Promoting New Research Practices in Organizational Research - Gillian Symon and Catherine Cassell Using Interviews in Qualitative Research - Nigel King Electronic Interviews in Organizational Research - Stephanie J Morgan and Gillian Symon Life Histories - Gill Musson Critical Incident Technique - Elizabeth Chell Repertory Grids - Catherine Cassell and Susan Walsh Cognitive Mapping in Organizational Research - Seonaidh McDonald, Kevin Daniels and Claire Harris The Twenty Statements Test - Anne Rees and Nigel Nicholson Qualitative Research Diaries - Gillian Symon Stories in Organizational Research - Yiannis Gabriel and Dorothy S Griffiths Pictorial Representation - David R Stiles Group Methods of Organizational Analysis - Chris Steyaert and Ren[ac]e Bouwen Participant Observation - David Waddington Analytic Induction - Phil Johnson Critical Research and Analysis in Organizations - Kate Mackenzie Davey and Andreas P D Liefooghe Hermeneutic Understanding - John McAuley Discourse Analysis - Penny Dick Talk-in-Interaction/Conversation Analysis - Dalvir Samra-Fredericks Attributional Coding - Jo Silvester Grounded Theory in Organizational Research - Hannakaisa L[um]ansisalmi, Jos[ac]e-Maria Peir[ac]o and Mika Kivim[um]aki Using Templates in the Thematic Analysis of Text - Nigel King Using Data Matrices - Sara Nadin and Catherine Cassell Preserving, Sharing and Reusing Data from Qualitative Research - Louise Corti, Paul Thompson and Janet Fink Methods and Strategies Historical Analysis of Company Documents - Michael Rowlinson Ethnography - John D Brewer Case Study Research - Jean Hartley Soft Systems Analysis - Susan Walsh and Chris Clegg Reflections and Update Action Research and Research Action - Frank Heller A Family of Methods Co-Research - John Bennington and Jean Hartley Insider/Outsider Teams for Organizational Research The Future Conference - Fran Ryan

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Essential guide to qualitative methods in organizational research

How have changes in media affected our everyday experience, behavior, and sense of identity? Such questions have generated endless arguments and speculations, but no thinker has addressed the issue with such force and originality as Joshua Meyrowitz in No Sense of Place. Advancing a daring and sophisticated theory, Meyrowitz shows how television and other electronic media have created new social situations that are no longer shaped by where we are or who is "with" us. While other media experts have limited the debate to message content, Meyrowitz focuses on the ways in which changes in media rearrange "who knows what about whom" and "who knows what compared to whom," making it impossible for us to behave with each other in traditional ways. No Sense of Place explains how the electronic landscape has encouraged the development of: -More adultlike children and more childlike adults; -More career-oriented women and more family-oriented men; and -Leaders who try to act more like the "person next door" and real neighbors who want to have a greater say in local, national, and international affairs. The dramatic changes fostered by electronic media, notes Meyrowitz, are neither entirely good nor entirely bad. In some ways, we are returning to older, pre-literate forms of social behavior, becoming "hunters and gatherers of an information age." In other ways, we are rushing forward into a new social world. New media have helped to liberate many people from restrictive, place-defined roles, but the resulting heightened expectations have also led to new social tensions and frustrations. Once taken-for-granted behaviors are now subject to constant debate and negotiation. The book richly explicates the quadruple pun in its title: Changes in media transform how we sense information and how we make sense of our physical and social places in the world.

No sense of place : the impact of electronic media on socialbehavior

ed summaries and general concepts can be formulated, which may, upon further investigation, be found to be germane to a wider variety of settings. Case studies, therefore are not necessarily restricted

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Qualitative research methods in health technology assessment: a review of the literature.

Purpose – User‐generated media (UGM) like YouTube, MySpace, and Wikipedia have become tremendously popular over the last few years. The purpose of this paper is to present an analytical framework for explaining the appeal of UGM.Design/methodology/approach – This paper is mainly theoretical due to a relative lack of empirical evidence. After an introduction on the emergence of UGM, this paper investigates in detail how and why people use UGM, and what factors make UGM particularly appealing, through a uses and gratifications perspective. Finally, the key elements of this study are summarized and the future research directions about UGM are discussed.Findings – This paper argues that individuals take with UGM in different ways for different purposes: they consume contents for fulfilling their information, entertainment, and mood management needs; they participate through interacting with the content as well as with other users for enhancing social connections and virtual communities; and they produce their...

Understanding the appeal of user‐generated media: a uses and gratification perspective

Computer-mediated communication (CMC) is sometimes heralded for its power to break down social boundaries and to liberate individuals from social influence, group pressure, and status and power differentials that characterize much face-to-face interaction. We review research conducted within the framework of the social identity model of deindividuation effects (SIDE) demonstrating that this is not always the case. When communicators share a common social identity, they appear to be more susceptible to group influence, social attraction, stereotyping, gender typing, and discrimination in anonymous CMC. Although CMC gives us the opportunity to traverse social boundaries, paradoxically, it can also afford these boundaries greater power, especially when they define self- and group identity.

Breaching or Building Social Boundaries? SIDE-Effects of Computer-Mediated Communication

Preface Acknowledgments 1. Introduction to Qualitative Communication Research Introduction: Working With (and Studying) Cops Four Paradigms and (Maybe) a Funeral: A Brief History of Qualitative Communication Research Feeling Corporate, Going Global: Two Trends in Qualitative Communication Research Looking Closer: The Conduct of Qualitative Research in Communication Conclusion 2. Theoretical Traditions and Qualitative Communication Research Qualitative Research and Communication Theory The Phenomenological Tradition The Sociocultural Tradition The Critical Tradition Conclusion 3. Design I: Planning Research Projects Introduction "My City, My Society, and My Life": Renee's Story Sources of Research Ideas Moving Toward a Commitment Evaluating the Scene Conclusion 4. Design II: Implementing Research Projects Introduction Negotiating Access Exploratory Methods Sampling Human Subject Protections The Research Proposal Conclusion Exercises 5. Producing Data I: Participating, Observing, and Recording Social Action Introduction: Fieldwork, Ethnography, and Participant Observation Successful Participant Observation Adapting Roles Tactical Observing Writing Fieldnotes New Media and Participant Observation Conclusion Exercises 6. Producing Data II: Qualitative Interviewing Introduction Purposes of the Qualitative Interview Types of Interviews in Communication Research The Practices of Interviewing Question Design and Use Transcribing Interviews Conclusion Exercises 7. Producing Data III: Analyzing Material Culture and Documents Introduction Material Culture Documents Conclusion Exercises 8. Sensemaking: Qualitative Data Analysis and Interpretation Introduction Qualitative Data Analysis Tools for Analysis Interpretation Evaluating Interpretations Conclusion Exercises 9. Writing, Authoring, and Publishing Introduction: Going Public The Crisis of Representation After the Fall: Reading and Writing Qualitative Research Institutional Contexts of Qualitative Writing The Craft of Qualitative Writing: Three Types of Format and Their Related Strategies Some Final Thoughts on Writing Exercises Epilogue References Author Index Subject Index About the Authors

Qualitative Communication Research Methods

For more than twenty years, ethnography has been used to study audience interpretation and social action. With the advent of the Internet, this approach is now being applied to the cultural practices of computer‐mediated communication. This article appraises some strategies for studying a new cultural arena in which aspects of embodiment and identity differ significantly from traditional media reception. Four areas of ethnographic engagement with virtual contexts are examined: the nature and boundaries of virtual community, the social presence of participation, social strategies of entry and membership, and technical utilities of data generation. Ethical issues and future possibilities for research are also discussed.

Media Ethnography in Virtual Space: Strategies, Limits, and Possibilities

PART ONE: INTRODUCTION The Self and Mediated Communication - Debra Grodin and Thomas R Lindlof PART TWO: SELF AND MEDIA CONTENT All Consuming Selves - Wendy Simonds Self-Help Literature and Women's Identities Terms of Enmeshment - Suzanna Danuta Walters The Cultural Construction of the Mother/Daughter Relationship PART THREE: SELF AND MEDIA PARTICIPATION Desperately Seeking Strategies - Mary Ellen Brown Reading in the Postmodern 'Gilt by Association' - Patricia Priest Talk Show Participants' Televisually Enhanced Status and Self-Esteem Mediating Cultural Selves - Donal Carbaugh Soviet and American Cultures in a Televised 'Spacebridge' Constructions of Self and Other in the Experience of Rap Music - Timothy Simpson PART FOUR: RELATIONAL SELVES AND THE MEDIATED CONTEXT Technology and the Self - Kenneth J Gergen From the Essential to the Sublime Therapy and Identity Construction in a Postmodern World - Sheila McNamee Parallel Lives - Sherry Turkle Working on Identity in Virtual Space PART FIVE: THE MEDIATED SELF AND INQUIRY Seeking a Path of Least Resistance - Thomas R Lindlof and Autumn Grubb-Swetnam The Self Becoming Method The Nature of the Individual in Communication Research - James A Anderson and Gerald R Schoening

Constructing the self in a mediated world

Natural audiences : qualitative research of media uses and effects

The growth of qualitative audience studies has resulted in a greater understanding of the practices and meanings of media use. This article reviews the development of this approach during the past decade. Five styles of qualitative audience inquiry have emerged: social phenomenological, communication rules, cultural studies, reception study, and feminist research. Problematic aspects of this work, as well as potential future directions, are discussed.

Thomas R. Lindlof

Papers

Qualitative Communication Research Methods

Media Ethnography in Virtual Space: Strategies, Limits, and Possibilities

Constructing the self in a mediated world

Natural audiences : qualitative research of media uses and effects

The qualitative study of media audiences