The ‘Green’ concern in e-learning development findings from a university case study in the UK

TLDR: In this article, the authors tried to address the question of whether universities concern "Green" during e-learning development and found that the green concern did not appear at the initial stage of elearning strategy although there is green output - reusable resource at the elearning delivery stage.

Abstract: Purpose : the paper tries to address the question of whether universities concern ‘Green’ during e-learning development. Methodology : a case study approach is chosen for establishing empirical evidence and describing the phenomenon. Findings : the paper found that the green concern did not appear at the initial stage of e-learning strategy although there is green output – reusable resource at the e-learning delivery stage. However, the diversity of cost is still a critical concern for the e-learning adoption. Originality/value : this paper shows the missing awareness of green concern in the e-learning development process, especially in the e-learning strategy.