Journal ArticleDOI
The idea exposure paradigm in design idea generation
Matti Perttula,Pekka Sipilä +1 more
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The results showed that positive design outcome was correlated with the commonality of examples presented, whereas the amount of examples did not show a respective effect, indicating that common examples cause more fixation than novel ones.Abstract:
This paper presents a design experiment that was conducted to study the effects of idea exposure in design idea generation. Earlier studies have shown that idea exposure can stimulate and interfere with cognitive processes relating to succeeding idea generation, which in turn results in either process gains or losses concerning design outcome. However, fairly little is known about the network and interplay between supplementary effects of idea exposure. Perhaps the most relevant form of cognitive interference in creative design problem-solving is design fixation. Designers may become influenced by presented solutions, so that they reproduce features or principles instead of finding new ways to fulfil functional requirements. In the experiment, subjects were exposed to different amounts and types of examples prior to idea generation. Idea generation performance was measured by the amount of new concepts produced by each subject. The results showed that positive design outcome was correlated with the common...read more
Citations
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Crowdsourcing New Product Ideas Over Time: An Analysis of Dell's Ideastorm Community
TL;DR: Studying Dell's IdeaStorm community, serial ideators are found to be more likely than consumers with only one idea to generate an idea the organization finds valuable enough to implement, but they are unlikely to repeat their early success once their ideas are implemented.
Journal ArticleDOI
Crowdsourcing New Product Ideas over Time: An Analysis of the Dell IdeaStorm Community
TL;DR: Ramdas et al. as mentioned in this paper found that serial ideators are more likely than consumers with only one idea to generate an idea the organization finds valuable enough to implement, but they are unlikely to repeat their early success once their ideas are implemented.
Journal ArticleDOI
A Study of Design Fixation, Its Mitigation and Perception in Engineering Design Faculty
TL;DR: In this paper, the authors evaluated the effects of design fixation in a group of engineering design faculty, and also provided evidence for approaches to overcome design fixation and demonstrated that design fixation can be mitigated.
Journal ArticleDOI
An Experimental Study of Group Idea Generation Techniques: Understanding the Roles of Idea Representation and Viewing Methods
Julie S. Linsey,E. F. Clauss,Tolga Kurtoglu,Jeremy T. Murphy,Kristin L. Wood,Arthur B. Markman +5 more
TL;DR: This study systematically investigates the underlying factors of four common concept generation techniques: brainsketching, gallery, 6-3-5, and C-sketch and suggests that a hybrid of methods should be used to maximize the quality and number of ideas.
Journal ArticleDOI
Fixation and creativity in concept development: the attitudes and practices of expert designers
TL;DR: Recognising fixation episodes and reflecting on them was described as the means by which designers could guard against such episodes in the future and thus be more creative.
References
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