Open Access
Voters' Need for Orientation and Use of Mass Communication.
Maxwell McCombs,David H. Weaver +1 more
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The article was published on 1973-04-01 and is currently open access. It has received 63 citations till now. The article focuses on the topics: Voting behavior & Political communication.read more
Citations
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The Contingency of the Mass Media's Political Agenda Setting Power: Toward a Preliminary Theory
Stefaan Walgrave,Peter Van Aelst +1 more
TL;DR: The authors analytically confronts the often contradictory results of the available evidence and sketches the broad outline of a preliminary theory on the relationship between the media and the political agenda, which is contingent upon a number of conditions.
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Front-Page News and Real-World Cues: A New Look at Agenda-Setting by the Media
TL;DR: This paper introduced an audience-effects model which treats issue-specific audience sensitivities as modulators, and news coverage as a trigger stimulus, of media impact on issue saliency, issue by issue.
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New Directions in Agenda-Setting Theory and Research
TL;DR: The Deutschmann scholars essay as discussed by the authors traces the development of agenda setting and identifies seven distinct facets, including need for orientation, network agenda setting, and agendamelding.
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Agenda Setting through Social Media: The Importance of Incidental News Exposure and Social Filtering in the Digital Era:
TL;DR: In this paper, the authors argue that the mainstream media influence the public agenda by leading audience attention, and perceived importance, to certain issues, however, increased selectivi....
Journal ArticleDOI
Audience Need for Orientation and Media Effects
TL;DR: Using data from a political campaign study conducted in Syracuse, New York, the authors tested Blumler's argument that audience motives should be considered in uses and gratifications studies which seek to predict media influence processes.
References
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Book
The effects of mass communication
TL;DR: In this paper, the authors discuss the effects of mass communication on social and psychological effects of media content, and propose a primitive theoretical scheme which is further discussed at various other explicitly labeled places in the book.
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The mass media as sources of public affairs, science, and health knowledge
Serena E. Wade,Wilbur Schramm +1 more
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The need to know and the fear of knowing.
TL;DR: The need to know and the Fear of Knowing are connected and the desire to know is connected to the fear of knowing.
Related Papers (5)
The emergence of American political issues : the agenda-setting function of the press
Donald L. Shaw,Maxwell McCombs +1 more