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How social media affect market trends?

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Social psychology (sociology)

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Social media has a significant impact on market trends. It provides a platform for people to share their opinions and influences various aspects of life, including marketing and communication . Twitter, in particular, has become a powerful tool for understanding user sentiment and can influence stock symbol trends . The development of technology, especially information technology, has removed barriers of space and geography, giving customers more access to information about products and more choices . Social media platforms, such as Twitter, are becoming predominant over other media platforms because they provide real-time news and updates from around the world . Researchers are increasingly interested in analyzing fluctuations in stock markets using information from microblogs, highlighting the growing attention given to social media in understanding market behavior . Overall, social media plays a crucial role in shaping market trends by providing a platform for sharing opinions, understanding user sentiment, and disseminating real-time information.

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Proceedings Article•DOI Analyzing Influential Impact of Online Trends on Social Media Channels Somya Jain, Puneet Jaiswal, Arpit Jain, Adwitiya Sinha, Ankita Gupta - Show less +4 more 01 Dec 2022	The paper discusses the impact of online social trends on media and marketing networks, highlighting the increased inclination towards social media platforms for news and updates. However, it does not specifically mention how social media affects market trends.
Proceedings Article•DOI Analyzing Influential Impact of Online Trends on Social Media Channels 01 Dec 2022	The paper discusses the impact of online social trends on media and marketing networks, highlighting the increased inclination towards social media platforms for news and updates. However, it does not specifically mention how social media affects market trends.
Journal Article•DOI Analyzing stock market trends using social media user moods and social influence Daifeng Li, Yintian Wang, Andrew Madden, Ying Ding, Ying Ding, Ying Ding, Jie Tang, Gordon Sun, Ning Zhang, Enguo Zhou - Show less +9 more 01 Sep 2019-Journal of the Association for Information Science and Technology 20 Citations	The paper discusses incorporating social influence into a model to observe how it affects stock market trends, but it does not provide a direct answer to how social media affects market trends.
Journal Article•DOI The Impact of Twitter Sentiments on Stock Market Trends Melvin Mokhtari, Ali Seraj, Niloufar Saeedi, Adel Karshenas - Show less +3 more 14 Feb 2023-arXiv.org	The paper discusses how Twitter sentiment can influence stock market trends, but it does not specifically address how social media in general affects market trends.

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