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What factors are effective in packaging design? 


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Packaging design factors that are effective include the visual appearance of the package, such as graphic elements and informational elements, which can influence consumer behavior during the purchasing process and sorting of packaging waste . The shape and material of the packaging also contribute to its appearance and can evoke emotional reactions from consumers . Additionally, packaging design should consider the multidimensional emotional demands of specific consumer groups and integrate elements of modern consumer psychology to attract and meet the psychological needs of consumers . In the context of electronic packaging, optimal engineering design can be achieved through the use of Design of Experiment (DoE) combined with statistical analysis or Bayesian optimization with Gaussian process (BO-GP) to find the optimal combination of design parameters .

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The paper discusses the influence of packaging design on consumer behavior during purchase and recycling. It aims to bridge the gap between packaging design and consumer behavior by analyzing combinations of design elements and testing them with consumers. However, the paper does not explicitly mention the specific factors that are effective in packaging design.
Open accessJournal ArticleDOI
01 Jun 2021
7 Citations
The factors that are effective in packaging design are shape and material, according to the provided paper.
The paper does not explicitly mention the factors that are effective in packaging design.
The paper discusses the relationship between consumer purchases of personal care products and the tangible aspects of packaging, such as graphic elements and informational elements. It does not specifically mention the factors that are effective in packaging design.
The paper does not explicitly mention the factors that are effective in packaging design.

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