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What factors contribute to the importance of service quality in supply chain management within a manufacturing company? 


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Service quality plays a crucial role in supply chain management within a manufacturing company due to various factors. Firstly, the quality of service at the manufacturer-doctor interface in the pharmaceutical supply chain impacts doctor satisfaction and prescribing behavior, ultimately affecting overall performance . Additionally, service quality is essential for achieving success and gaining a competitive edge over rivals in the service industry, leading to increased attention towards it . Moreover, in the context of small-medium manufacturing units, service quality contributions from supply chain partners lead to satisfaction and loyalty, emphasizing its significance in strengthening relationships and achieving mutual benefits . Furthermore, in a single-vendor, single-buyer supply chain model, enhanced service levels are crucial for customer satisfaction and profitability, especially when dealing with unreliable vendors and utilizing online-to-offline retail channels . Overall, service quality is a multidimensional construct that influences business performance, trust, and profitability in the manufacturing sector .

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Service quality in manufacturing supply chains is crucial for customer loyalty, business performance, cost reduction, trust, and profitability, emphasizing the significance of intangible aspects like service and relationships.
Open accessJournal ArticleDOI
11 Oct 2020
18 Citations
Service quality in supply chain management for a manufacturing company is crucial due to upgraded service, O2O retail channeling, profit optimization, quality control, and realistic demand considerations.
Service quality in manufacturing supply chains is crucial due to its impact on satisfaction and loyalty. Factors include contributions from supply chain partners like suppliers, employees, and distributors.
Factors like competition, success, and gaining advantage drive the significance of service quality in supply chain management for Indian SMEs, as highlighted in various evaluating models in the research.
Factors contributing to the importance of service quality in supply chain management within a manufacturing company include doctor's satisfaction and prescribing behavior, impacting overall performance and patient care.

Related Questions

What are the key factors that influence supply chain management in manufacturing?4 answersSupply chain management in manufacturing is influenced by various key factors. These include factors such as competitive advantages, interest demands, disruption factors, supply chain vulnerability, and factors affecting the adoption of Sustainable Supply Chain Management (SSCM). Competitive advantages of enterprises play a significant role in affecting supply chain collaboration (SCC). Additionally, disruption factors like insufficient supply of materials and logistics constraints impact supply chain operations. Factors such as supply chain collaboration and information technology are causal factors affecting supply chain vulnerability in manufacturing enterprises. Moreover, instrumental, relational, moral, and knowledge factors influence the adoption of SSCM practices in manufacturing firms. Understanding and managing these factors are crucial for effective supply chain management in the manufacturing industry.
What is the importance of service quality?5 answersService quality is an important component in any business-related activity. It is perceived to affect bottom line measures of business success and customer satisfaction. Customer expectations serve as standards against which service performance is judged, and meeting or exceeding these expectations can lead to increased customer satisfaction and loyalty. Good service quality can establish a positive customer experience, promote repeat business, and increase customer loyalty. It is crucial for businesses to invest in the improvement of service quality in order to differentiate themselves from competitors and achieve long-term success and growth. Service quality is also a factor that is useful in the success of service companies, as it can contribute to customer loyalty and the success of the company. Additionally, service quality is important in the delivery industry, as it can impact customer repurchasing incentive.
What are the specific factors that contribute to the impact of service quality on customer loyalty?4 answersThe specific factors that contribute to the impact of service quality on customer loyalty include usefulness, convenience, design, security/privacy, empathy, reliability, responsiveness, tangibility, and assurance. These factors have been identified in various studies as significant determinants of customer loyalty. In the mobile social media context, service quality dimensions such as usefulness, convenience, design, and security/privacy positively affect customer satisfaction, which in turn leads to customer loyalty. Similarly, in the Islamic banking sector, service quality has a direct impact on customer loyalty, with customer satisfaction partially mediating this relationship. In the hotel industry, dimensions of service quality such as empathy, reliability, responsiveness, assurance, and tangibility significantly predict customer loyalty. In the mobile broadband sector, service quality dimensions of tangibility, assurance, responsiveness, reliability, and empathy have a significant and positive impact on customer loyalty. Finally, in the public banking sector, reliability, responsiveness, and empathy significantly impact customer loyalty, while tangibility and assurance have an insignificant relationship with customer loyalty.
How does service quality affect customer satisfaction?5 answersService quality has a significant impact on customer satisfaction. When a company provides good quality service that meets or exceeds customer expectations, it leads to higher levels of customer satisfaction. Factors such as tangible aspects of the service, reliability, responsiveness, assurance, and empathy all contribute to customer satisfaction. Additionally, the price of a product or service also plays a role in customer satisfaction, as customers are more satisfied when they perceive the price to be fair and reasonable. To improve service quality and enhance customer satisfaction, companies should focus on delivering high-quality service, addressing customer complaints effectively, and evaluating pricing strategies based on market conditions and competition.
What are the factors that affect logistics service quality?5 answersFactors that affect logistics service quality include timeliness, order condition, order accuracy, order discrepancy handling, delivery stability, delivery service quality, and delivery information service. Additionally, the scale of enterprise assets, number of employees, financial standing, emphasis on logistics business, and convenience are identified as key criteria that affect logistics service quality in the context of cross-border e-commerce. Furthermore, the eco-friendly logistics service plays a moderating role in the relationship between return logistics and satisfaction, as well as between delivery quality and customer satisfaction. Negative factors that influence the effectiveness and quality of logistics services include delays, customer service issues, damaged shipments, delivery issues, and hidden prices.
What is supplier service quality?2 answersSupplier service quality refers to the level of quality in the products and services provided by suppliers in the supply chain. It is important for suppliers to be sensitive to customer needs and consistently deliver products and services that meet or exceed customer expectations. Supplier service quality is crucial for the success and competitiveness of firms, as those with a strong commitment to quality and continuous improvement are more likely to attract and retain business. The measurement of supplier service quality involves assessing supplier performance based on customer expectations and perceptions. It is also important to identify the dimensions of service quality that are beneficial to both suppliers and customers. An effective supplier quality management system is essential for evaluating and improving supplier performance throughout the product lifecycle.

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