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What type of competitive advantage Netflix is currently pursuing?

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Journal Article•DOI “The Netflix effect” in Thailand: Industry and regulatory implications Pirongrong Ramasoota, Abhibhu Kitikamdhorn - Show less +1 more 01 Aug 2021-Telecommunications Policy 12 Citations	The study finds Netflix has markedly affected the industries' value chain but with contrasting impacts for broadcasting and film.
Open access•Journal Article•DOI Titus: Introducing Containers to the Netflix Cloud: Approaching container adoption in an already cloud-native infrastructure Andrew W. Leung, Andrew Spyker, Tim Bozarth - Show less +2 more 01 Oct 2017-ACM Queue 2 Citations	We believe our approach has enabled Netflix to quickly adopt and benefit from containers.
Journal Article•DOI Netflix: global hegemon or facilitator of frictionless digital trade? Luis Aguiar, Joel Waldfogel - Show less +1 more 01 Aug 2018-Journal of Cultural Economics 52 Citations	Moreover, many countries are relatively advantaged by their Netflix availability patterns.
Proceedings Article•DOI Mind the gaps: weighting the unknown in large-scale one-class collaborative filtering Rong Pan, Martin B. Scholz - Show less +1 more 28 Jun 2009 163 Citations	Our experimental results demonstrate their effectiveness and efficiency on different problems, including the Netflix Prize data.
Journal Article•DOI Is this TVIV? On Netflix, TVIII and binge-watching Mareike Jenner 01 Feb 2016-New Media & Society 197 Citations	As such, it places Netflix within discourses of VOD, TVIII, branding, contemporary viewing practices and consumer practices in post-postmodern capitalism.
Open access•Journal Article•DOI Netflix and L2 learning: A case study Gilbert Dizon 30 Sep 2018-The EUROCALL Review 13 Citations	Thus, this study fills this gap in the literature by examining EFL students’ views of Netflix, the leading provider of subscription VOD.
Journal Article•DOI How users approach novel media products: brand perception of Netflix and Amazon Prime video as signposts within the German subscription-based video-on-demand market Vanessa Rahe, Christopher Buschow, Daniela Schlütz - Show less +2 more 02 Jan 2021-Journal of Media Business Studies 17 Citations	Overall, the results indicate a more favourably media brand perception of Netflix compared to Amazon Prime Video.
Proceedings Article•DOI Characterizing Netflix bandwidth consumption Jim Martin, Yunhui Fu, N. Wourms, T. Shaw - Show less +3 more 01 Jan 2013 43 Citations	Our results suggest that Netflix adaptation defaults to underlying TCP mechanisms during periods of heavy, sustained network congestion.
Open access•Journal Article•DOI TV Got Better: Netflix’s Original Programming Strategies and the On-Demand Television Transition Chuck Tryon 27 Dec 2015 49 Citations	This paper analyzes the promotional strategies of Netflix, arguing that the company reinforces what Pierre Bourdieu has called the discourses of distinction.

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How netflix affected television industries?5 answersNetflix has had a significant impact on the television industry. It has transformed the way people engage with and consume media. The rise of streaming services like Netflix has led to a decline in traditional television broadcasting, as viewers are now shifting towards on-demand viewing. Binge-watching has become more prevalent, with viewers watching multiple episodes or even entire seasons in one sitting. The increase in diversity of content is another effect of streaming services, as platforms like Netflix produce high-quality original programming. The entry of Netflix into the market has also had competitive effects, leading to a reduction in the density of cable TV subscribers and the number of small firms operating cable TV. Overall, Netflix has disrupted the norms of television and forced legacy television companies to rethink their strategies.

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